Malangizo Asanu Kuchita Zotsatsa Advertorial
Ngati muli mtundu uliwonse wa wolemba, khalani wolemba mabuku, wina pazochitika zapagulu, kapena wolemba malonda, mudzafunsidwa kuti mulembe malonda pa nthawi ina pa ntchito yanu. Otsatsa malonda, omwe amadziwikanso kuti malonda amtundu wautali, kapena malonda omwe amapezeka ku dziko ladijito, amasiyana ndi malonda omwe amawoneka ndi 90% ndipo alibe kapepala kali konse. M'malo mwake, malonda adakonzedwa kuti awoneke ngati gawo la zofalitsa zomwe akuwoneka, ndipo akuyenera kuti aziwerenga bwino; imodzi yomwe imatulutsira zambiri zokhudzana ndi mankhwala kapena ntchito.
Kotero, ndi zonsezi mu malingaliro, tiyeni tiwone njira zina zomwe mungagwiritsire ntchito malonda anu kwa kasitomala anu. Zonsezi zimayambira ndi lamulo limodzi lokha - lizisangalatsa.
Kafukufuku The Context
Nyenyezi iliyonse yotsatsa malonda, kuchokera ku Ogilvy ndi Bernbach kupita ku Jobs ndi Bogusky, dziwani kufunikira kwa kufufuza nkhani. Ngati mukukonzekera bwalo lamilandu , mumayang'ana malo ndi malo. Pezani malonda , mumayang'ana magazini kuyambira pachivundikiro mpaka kumapeto. Ndipo zomwezo zimapita kwa otsatsa malonda. Chotsatsa chanu chiyenera kuwerengedwa kwa owerenga magazini imeneyo kapena nyuzipepala.
Chofalitsa chopita ku magazini ya Maxim chidzakhala ndi liwu losiyana kwambiri kuchoka kumodzi kupita ku Vogue, ngakhale kuti mankhwala kapena ntchito zingakhale chimodzimodzi. Ngati muwadziwa owerenga bwino, mudzakhala ndi zida zabwino kuti mulembe mutu wa mutu ndi kukopera zomwe zingakope chidwi, ndikuzisunga.
Mitu Yeniyeni Yambani Kupita Kwambiri
Malonda anu siwonetsedwe kawonedwe ka mankhwala kapena ntchito.
Zapangidwa kuti ziziwoneka ngati nkhani kapena mbali. Kotero ino si nthawi yoti mutulutse zozizwitsa zozizwitsa komanso zojambula zamtengo wapatali. Izi ndi pamene bukuli likubweranso lokha. Mutu wanu uyenera kukhala wokakamiza, wokondweretsa, ndi wamatsenga. Muyenera kuwunikira anthu nkhope ndikufuna kuti aziwerenga.
Imodzi mwa mutu wotchuka kwambiri kuchokera ku malonda autali yaitali inachokera kwa John Caples. "Iwo anaseka ine ndikakhala pansi pa piyano koma pamene ndinayamba kusewera!" Pambuyo pake, bukuli likupitirizabe kuti: "Arthur anali atangomaliza kusewera The Rosary, chipinda chimakhala ndi kusewera." Ndinaganiza kuti izi zidzakhala nthawi yovuta kwambiri kuti ndiyambe kuyambira. "
Palibe malonda ogulitsa kunja kunja kwa chipata. Ndipo ngakhale pamene kugulitsa kumabwera mpaka mpaka theka lotsiriza la malonda ndi kumachita mwachidwi. Masiku ano, n'zosavuta kunyalanyaza malonda am'mbuyo akale. Koma iwo anali ochenjera. Ndipo iwo akhozabe kugwira ntchito mu mtundu uwu.
Ikani Kukondweretsa
Zikuwoneka ngati opanda-brainer, koma iwe ukhoza kuyendetsa sitimayo ya chombo cha nyanja ndi kuchuluka kwa malonda okhumudwitsa kunja uko. Olemba adzakhala ndi mndandanda wa mfundo zogulitsa, kapena mfundo zokhudza, zomwe ziyenera kutchulidwa. Adzathandizanso kuti apeze kafukufuku wouma, ndipo kuchokera apa, malonda adzalengedwa.
Koma nthawi zambiri, amawerenga zambiri ngati kulowa mu Wikipedia kuposa chinthu chomwe chimakondweretsa ndi kukopa. Kumbukirani, inu mukadali mu bizinesi ya kukopa. Muyenera kutenga chiyembekezo chozizira ndikuwapatsa chifukwa choti muyitane, pitani pa webusaiti yathu kapena imelo imelo.
Chomwe chimasiyanitsa olemba enieni kuchokera ku hacks ndi kukwanitsa kugulitsa pamene akusangalala ndi kudziwitsa, ndipo ndicho chimene chingatenge nthawi kuti muzindikire.
Gwiritsani Ntchito Zithunzi ndi Mafanizo Mwanzeru
Mudzawona zofalitsa zina zodzazidwa ndi zithunzi kapena majambula, opanda chipinda chaching'ono. Ngakhale kuti "zosawerengeka" izi zingawoneke ngati lingaliro labwino, mukuwononga mwayi umene mwapatsidwa kuti mudziwe zambiri za nkhani yanu. Ngati mungagwiritse ntchito malonda ngati chithunzi, mungathe kuchita malonda okhazikika. Ino ndi nthawi yoti muwonetsere zithunzi zogwiritsidwa ntchito ndikuzigwiritsa ntchito pang'onopang'ono, komanso mwanzeru. Kodi zithunzizi zimagulitsa kuganiza, ndikusintha nkhaniyo? Kodi iwo ali ndi ziganizo zomwe thupi limatulutsa lingaliro? Muyenera nthawi zonse kuyang'ana izi monga momwe mungakhalire nkhani kapena nyuzipepala ya nyuzipepala.
Ngati pali zithunzi zambiri, mawu alibe mphamvu yomanga nkhani ndikukwaniritsa malonda.
Musati muzipanga izo
Zonse zikadzanenedwa ndikuchitidwa, izi ndizomwe mungapeze malangizo othandiza kwambiri polemba zofalitsa. Kumbukirani, ichi ndi chidutswa cha malonda omwe ndi Trojan Horse. Mutha kukhala ndi gulu la kugulitsa zomwe zikukonzekera kuti liwononge omvera anu, koma sangawerenge ngati akuwona akubwera. Palibe amene akufuna kuĊµerenga malonda; iwo akufuna kuwerenga chinachake chochititsa chidwi, ndipo ndi ntchito yanu kuti muchite zimenezo. Ndipo mwakutanthawuza, kugulitsa chinenero ndi zida zovuta kulira sizosangalatsa. Kwa anthu ambiri, iwo amakhumudwitsa.
Kotero, inu mumachita bwanji izi? Chabwino, muyenera kupanga malonda omwe ali ndichindunji, ndi omveka, kugwirizana kwa mankhwala kapena ntchito yanu. Ngati mukugulitsa mankhwala oyeretsera, nkhani yonena za majeremusi owopsa omwe sakuwoneka m'nyumba mwanu idzagwira ntchito bwino. Ngati mukugulitsa chida, lembani za mapulani khumi a DIY omwe aliyense angachite. Malingana ngati mungagwiritse ntchito mwachindunji ntchito yanuyi nthawi zingapo, mudzamanga ziwiri pamodzi ndikubzala mbewu yomwe imasanduka malonda. Koma mtundu uliwonse wa chilankhulo chobisika chosasintha sutembenuza anthu ambiri kukhala makasitomala.
Ndipo ndemanga imodzi yotsiriza. Mukhoza kupanga malonda olembedwa bwino omwe amabweretsa owerenga kuyambira pamutu mpaka ku ndime yomaliza. Koma ngati mwadzidzidzi mumachokera ku chinenero chojambula, "tsopano mugulitse mankhwala awa okha $ 19.99" mudzawona anthu akutuluka. Zimalumphira kwambiri. Gwiritsani ntchito mauthenga ogulitsa