Ngakhale ndemanga zabwino ndizofunikira kwambiri zogulitsa malonda kwa mitundu yonse ya mabungwe, ndemanga zowonongeka (kaya ndi ntchito yogula nsalu kapena mankhwala kapena ntchito yabwino) ndizosautsa malonda.
Pakamwa moipa zimabweretsa mbiri yoipa yomwe imabweretsa mavuto ku bizinesi.
Makampani a zamalonda ndi a bizinesi amalembedwa pang'ono kuchokera ku ndemanga zowonjezereka, zolemba, ma tweets ndi zolemba za blog koma mbiri ya osauka kasitomala (kapena luso) imafalikira mwamsanga pa intaneti ndipo ikhoza kukhala yayitali kwa zaka zambiri.
Kukulitsa ndi kusunga ndondomeko yokhutira ndi makasitomala ndi gawo lofunika pa njira ndi bungwe la gulu lonse. Kuti musunge mbiri ya kampani yanu, ganizirani zotsatirazi.
Phunzirani momwe mungayesere kukwanilitsa kwa kasitomala
Ndikofunika kukhazikitsa maziko oyendetsera makasitomala anu okhutira. Kufufuza kosavuta kumaphatikizapo zida za Net Promoter Score, ndikofunikira kuti apange dongosolo ndi zovuta pazochita zanu. Inde, pali luso komanso sayansi kuti adziwe zoyenera komanso kuwamasulira ndi kuwamasulira muzochita. Nkhaniyi ikupereka chiyambi pa kuyesa kukwanira kwa makasitomala.
Pangani Kufufuza Kokhutira kwa Akasitomala
Kukonza ndi kupereka kafukufuku wokhutiritsa makasitomala ndi kovuta kwa mabungwe omwe alibe kafukufuku wogwira ntchito. Ndizofunikira kwa katswiri wamakampani kuti apange kufufuza kosavuta, kosavuta kugwiritsira ntchito ziyeneretso zabwino.
Kuwonjezera pamenepo, ndikofunika kufufuza nthawi yoyenera ndi malo kuti muyambe kufufuza. Gawo lirilonse mu ndondomekoyo liyenera kulinganiziridwa mosamala kapena muli pangozi yothetsera zotsatira. Bukuli limapereka zina zowonjezera pa chilengedwe. Werengani zambiri...
Kodi Madalaivala Ofunika Bwanji Akuthandizani Kuti Muwonjezere Kukwanitsa kwa Akasitomala
Zinthu zambiri zimakhudza kukhutitsidwa kwa makasitomala ndi kukhulupirika. Kuunika kwa Woyendetsa Galimoto kukukuuzani zomwe zili zofunika kwambiri kwa makasitomala anu ndi kumene mungagwiritse ntchito ndalama zanu kuti muwonjezere kwambiri kukhutira ndi makasitomala. Werengani zambiri...
Khalani Maso pa Cholinga, Osati Kuwerengera
Makampani ambiri ali ndi majekesi omwe amadalira kuti awone zomwe akuchita ndi zolinga za kampani ndi Key Performance Indicators (KPIs). Komabe, kungokhala malipiro sikukwanira. Muyenera kuzindikira ndi kuyendetsa ntchito zomwe zimayendetsa (kapena kuwonjezera) nambala. Werengani zambiri...
Mvetserani Zizindikiro Zogwirira Ntchito
Mabungwe akhazikitsa Zizindikiro Zogwirira Ntchito (KPIs) kuti ayang'ane zomwe akupita patsogolo pa zolinga ndi njira zofunika. Kuzindikira KPIs yoyenera ndi ntchito yovuta yothandizira. Werengani zambiri...
Kukwanilitsa kwa Akasitomala a Benchmark
Kuwonetserako chizindikiro ndi njira yoyerezera bungwe lanu (kapena ntchito) motsutsana ndi mabungwe ena mumalonda anu kapena, pamsika wambiri.
Mukhoza kufanizitsa makasitomala anu ogwira ntchito bwino kwambiri ndi okhutira ndi anu. Kapena, mungayang'ane pa khola kunja kwa makampani anu omwe amadziwika kuti ndi ofunika kwambiri. Kukhazikitsa ndondomeko ya zizindikiro ndizofunikira kwambiri pakuyeza (ndikukonzekera) ntchito yanu yokhuza makasitomala ndi kukhutira. Werengani zambiri...
Onetsetsani Kuti Gulu Lanu Lonse Ndilo Kukhazikitsa Kukwanilitsa kwa Makhalidwe
Ngakhale madipatimenti ena ali kutali kwambiri ndi kukhudzana kwa makasitomala, gawo lirilonse la bizinesi limakhudza chisangalalo chonse cha makasitomala. Nkhaniyi ikupereka uphungu wochuluka kuti uchite nawo bungwe lalikulu ndikupanga malingaliro a "makasitomala". Werengani zambiri...
Yesani Kumva Zimene Amalonda Sanena
Mwachibadwa, makasitomala amakonda kuyang'ana mauthenga awo pa mndandandanda wa zovuta zokhudzana ndi mankhwala anu.
Ndikofunika kukonza maluso (ndi ndondomeko) kuti ayang'anitse makasitomala ndikuyesera kumvetsetsa zovuta zawo ndi zosowa zawo. Mavuto amenewa (ndi zosowa) angakhale osiyana kwambiri ndi zomwe akukufotokozerani. Werengani zambiri...