Mavuto, ndi Zothetsera Mavuto, chifukwa cha Ntchito Yovuta Yodzikweza
Kudzikweza mwina ndi imodzi mwa mapulogalamu apamwamba kwambiri malonda, malonda kapena bungwe lopanga malonda akhoza kuchita. Zikuwoneka zosamveka kwa akunja kuti izi zikhoza kukhala vuto. Pambuyo pa zonse, pamene ndiwe wothandizira, ndithudi mukhoza kuchita chilichonse chimene mukufuna, chabwino? Chabwino, malingaliro okhumudwa ndi malingaliro oposa zenizeni. Pano pali zifukwa zomwe kudzikweza ndi kovuta, ndi mfundo zochepa zomwe mungatsatire kuti muonetsetse kuti ntchitoyi ndi yosangalatsa komanso yodabwitsa, osati nyani kumbuyo kwanu.
Zolinga Zodzikweza Zokha, ndi Momwe Mungayendere.
Pali nkhani zambiri zokhudzana ndi kudzikonda. Zisanu ndi ziŵirizi zowonjezera nthawi zambiri zimasokoneza ngakhale malonda akuluakulu komanso abwino kwambiri komanso otsatsa malonda:
Pulojekitiyi Sichimatengedwa Mwachangu
Ichi ndi vuto lalikulu kwambiri pazinthu zodzikweza. Wina (kapena komiti) mkati mwa bungwelo akuganiza kuti ndi nthawi yopanga ntchito yodzikweza. Woyang'anira akaunti ali ndi maulendo apamtima ndi wina wochokera ku gulu lapamwamba mu chipinda cha khofi. Iwo amatha kugwiritsira ntchito timagulu tolenga ndi kutchula kuti ena amodzikweza maganizo angakhale abwino. Ndiyeno aliyense akuyembekeza kuti zonsezi ziziwoneka ngati matsenga, kukhala ndendende zomwe aliyense mu bungwe akufuna kuwona, ndi kuchita ndi kukangana pang'ono kapena khama. Izi ndizolakalaka kuganiza. Ngati ntchitoyo siinaganizidwe mozama, ntchitoyo siidzakhala bwino. Sipadzakhalanso pakati pokha. Ndipo potsirizira pake, iyenera kukhala redone, mwinamwake kangapo.
Ngati bungweli liri lofunika kwambiri pa ntchito yodzikweza, yambani momwemo momwe mungagwiritsire ntchito polojekiti ya wobwereketsa.
Yobu Nthaŵi Zonse Amakhala ndi Mpando Wansana
Vuto lina lalikulu ndi ntchito yodzikweza ndikuti nthawi zonse izi zidzakhala ntchito yomwe imayikidwa pamoto chifukwa chakuti kubweza ntchito nthawizonse kumayambira patsogolo.
Tsopano, zonsezo ndi zabwino komanso zabwino, koma chifukwa chake mumapeza ntchito zowonongeka nthawi zambiri kudzera kuntchito yomwe yapangidwa kumbuyo kwa antchito a bungwe. Ndi bwino kuzimitsa ntchito zazikuru zikagwedezeka, ngati mapepala, koma ngati ntchitoyo ikukonzekera komanso mumagalimoto, perekani ulemu.
Palibe Chidule Chachilengedwe
Sungathe kukanikizidwa mokwanira - ntchito iliyonse imafunika mwachidule, palibe zifukwa zowonjezereka. Kawirikawiri kulira ndi chimodzi mwa "koma aliyense amadziwa yemwe ife tiri" kapena "kudzikonda, tikhoza kuchita chilichonse chimene tikufuna." Chabwino, ayi. Pamafunika kukhala njira, cholinga, ndondomeko, malangizo ena olimbikitsa, ndi nthawi yomaliza. Popanda mwachidule, mukuyimira mbendera yaikulu, yofiira yomwe imati "ntchitoyi siilibe kanthu" ndipo mudzakhala bwino. Simungathe kumanga chilichonse popanda maziko.
Palibe Ndondomeko Yomwe Yakhala Idaikidwa
Izi zikhoza kukhala chifukwa cha mutu wina waukulu. Zolengedwa zidzafunsa kuti "bajeti ndi chiyani," ndipo gulu la akaunti lidzati "palibe, yesani zomwe mukufuna." Zoonadi, zonsezi zimagwedezeka pamene malingalirowa akufotokozedwa, ndipo wokondedwa wamkulu akulengeza kuti bajeti ya ntchitoyi ndi nickel ziwiri ndi thumba la mpunga. Pezani bajeti kuchokera kwa anthu omwe amayendetsa ndalama.
Ofunsani pang'ono, ngati mungatero. Tsopano perekani magawo anu ku gulu lokonzekera, ndipo nthawi zonse konzekerani kubwerera ku gome ndi chisankho chomwe chidzaperekera bajeti koma chidzasokoneza kwambiri.
Palibe Mapulani a Media
Ndi chinthu chimene chiyenera kusungidwa pakati pa aliyense mu bungwe, kuphatikizapo olemba, timu ya akaunti, dipatimenti yopanga, magalimoto, ndi mauthenga. Kodi cholinga cha kudzikuza ndi chiyani? Kodi padzakhala kulimbidwa kwachigawenga, kanema wa pa intaneti, chidutswa chojambula, mapepala, PR , kapena china chake? Sitikukayikira kuti dipatimenti yolenga zinthu idzakhala ndi malingaliro, koma magawo ena oyenera ayenera kukhalapo, ndipo madera onsewa ayenera kukhala okonzeka kuchita.
Alipo Ambiri Ambiri "Omwe Ambiri"
Chimodzi mwa zodandaula zazikulu za bungwe lirilonse ndikuti pali malingaliro ambiri omwe akuwononga ntchito yolenga.
Chodabwitsa, ichi chikuchitikanso mkati mwa bungwe. Anthu ndi anthu, onse amafuna kumva, ndipo onse amakhulupirira maganizo awo ndi olondola. Kuti munthu aliyense wogwira ntchitoyo akhale woyenera, komanso kuti asunge nthawi, yikani munthu mmodzi woyang'anira chigamulo chomaliza, ndikuzisiya mwanjira imeneyo. Zidzakhalanso kukhala wina wa gulu la akuluakulu oyang'anira kapena Creative Director. Kuloleza mwiniwake kapena bwenzi lanu kuti alowemo kumapeto kwachiwiri kumayambitsa chisokonezo.
Mmene Mungayankhire Zochita Zanu Zonse
Kuwonjezera pa kuthetsa mavuto onsewa pamwamba, palinso njira ina yodzikweza, popanda kupatula nthawi iliyonse yopanga kampeni. Yankho likupezeka muntchito imene bungwe lanu likuchita tsiku ndi tsiku:
Chitani Ntchito Yaikulu
Wowononga ntchito yolenga ndi kampeni yake yokwezedwa. Ngati bungwe lanu likutulutsa mfundo zazikulu zomwe zimabweretsa makasitomala ndikupanga buzz, simusowa kuchita ntchito iliyonse yodzikweza.
Win Win Recognized Industry Awards
Kodi izi siziri zofanana ndi kugwira ntchito yaikulu? Ayi, si choncho. Scorsese ndi Spielberg anachita mafilimu ochuluka kwambiri nthawi yaitali asanalandire mphoto ya Academy. Mofananamo, wopambana mphoto ya Academy akhala ndi ntchito zambirimbiri pogwiritsa ntchito kanema imodzi yomwe adachita zaka 20 zapitazo. Ngati mupambana mphoto, muli ndi vuto. Kutsatsa kumabweretsa makasitomala.
Pitirizani Otsatira Anu Kukhala Osangalala
Odala makasitomala amapanga bungwe lopambana. Izi sizikutanthawuza kuti bungwe lanu liyenera kuchita zonse zomwe kasitomala akufunsa. Ayi, iyenera kupereka chithandizo kwa aliyense amene ali ndi bizinesi yake, ndipo ngati kasitomala apambana, aliyense ali. Ndipo izo zidzawatsogolera ku billings ambiri.
Lolani Mawu A M'kamwa Akufalikire
Mabizinesi ena samalengeza pa malo omwe amakhalapo. Ena sangakhale ndi webusaitiyi (ngakhale masiku awa, akuwonekera pa kudzipha). Komabe, pali chidziwitso china pofalitsidwa ndi mawu abwino a makasitomala ndi anzanu. Musadalire izo kwa nthawi yayitali; bungwe losawoneka siliyenda moluntha kuyenda.