10 akuganiza kuti antchito a HR akuyenera kutenga nawo mbali pazofalitsa zomwe zimawathandiza kuti apambane
Bwanji osachita nawo pawebusaiti yanu pawebusaiti yanu pamene mutengapo mbali mungapititse patsogolo ntchito yanu yaumwini, kukuthandizani kupeza antchito apamwamba mwakulitsa chidziwitso chanu, ndikuthandizani kuti muzitha kulankhulana ndi anzanu akuntchito ndi omwe munagwira nawo ntchito pamalo amodzi.
Muyenera kufufuza malo omwe mungathe kupeza nawo mawebusaiti kuti muwone malo omwe akukwaniritsa zosowa zanu. Mawebusaiti ena amagwiritsa ntchito mafakitale ena komanso pamitu yeniyeni. Ena amatha kuganizira zogwirizana m'madera ndi mayiko. Pangani mbiri ndi kuchita nawo zinthu zina pa Twitter, Facebook, ndi LinkedIn .
Masewera a zolaula ndizofunikira kwambiri pazithunzithunzi zamaluso, ntchito zabwino, ndi chitukuko cha ntchito patsogolo. Mawebusaiti amtundu wa anthu adzathandiza kwambiri pa intaneti, kupita patsogolo kwa ntchito, ndi kupambana kwa akatswiri.
Mukufunikira kukhutiritsa? Zifukwa khumizi zimapangitsa kuti HR nthawi yanu ikuthandizeni kukhala ndi ntchito komanso ntchito yamalonda.
Zifukwa Zopezera Chikhalidwe
- Khalani okhudzana ndi anzako ndi anzanu. Ngati, ngati ine, "mwatayika" anthu kwa zaka zambiri, yang'anani pa malo otchuka otchuka. Mungawapeze. Ndipo, ngati makanema anu onse athandizidwa ndikugwirizanitsidwa, simudzawataya konse. Anzanu omwe kale anali nawo, ochotsa pazithunzi kuyambira kumayambiriro kwa zaka zapakati pa makumi asanu ndi atatu ndi makumi asanu ndi anayi angapite ndikukuwonjezera ku maofesi awo pa LinkedIn.
- Thandizani anzanu akukupeze. Ambiri omwe kale anali antchito, abwenzi, ndi mabwenzi angapeze mbiri yanu ndikukuthandizani. .
- Pezani ofuna ntchito. Mukhoza kulemba maimelo anu ochezera a pa Intaneti ndi zofunikira za ntchito ndikupempha kuitanitsa. Gwiritsani ntchito mphamvu zamagulu anu ogwira ntchito panopa mwa kuwafunsa kuti afotokoze malo omwe alipo kumalo awo. Tikulandira apamwamba kuchokera kwa ogwira ntchito pa LinkedIn ndi Facebook; mungathe kuchita chimodzimodzi. Iyi ndi imodzi mwa njira zabwino kwambiri zopezera ofuna ofuna ntchito, anthu omwe mwina sakufuna ntchito mwakhama. Fufuzani pa mawu achinsinsi kuti mukulitse olankhulana anu ngakhale pamtunda wanu. Mwachitsanzo, mungagwiritse ntchito LinkedIn pakulemba ntchito .
Pangani gulu la olemba ntchito ndi dziwe la anthu ogwira ntchito omwe ali ndi luso lomwe lingakhale losowa kwambiri. Makamaka pamene ana aang'ono akuthawa ntchito kapena kupatula mwayi wochita nawo nthawi, dziwani kumene mungapeze antchito ndi luso lamakono, zamankhwala, ndi luso, monga zitsanzo, zomwe bungwe lanu lidzasowa m'tsogolo. Malo osiyanasiyana ochezera a pa Intaneti amakhalapo pazinthu zosiyanasiyana za ntchito.
Bzalani phazi lanu pamalo ochezera a pa Intaneti omwe adzakupatseni ogwira ntchito m'tsogolo ntchito yanu. Khalani ndi luso lofunikira kuti mugwiritse ntchito mwayi wa HR ndi ntchito yanu. Funani thandizo la antchito anu omwe panopa, nanunso. Iwo akugwirizanitsa kale pa malo awa (ndikudabwa komwe muli). Ogwira ntchito panopa akufuna kukuthandizani kupeza ndi kulandira mtundu wa anthu omwe akufuna kuti azigwira nawo ntchito - ndipo ogwira ntchito omwe angathe kukhala nawo onse ali pa malo ochezera a pa Intaneti.
- Pezani ntchito yatsopano. Kulakalaka kuti mupite patsogolo kuchokera kwa abwana anu pakaliponse? Gwiritsani ntchito malo ochezera a pa Intaneti kuti akuthandizeni pakufufuza kwanu. Chilichonse cholimbikitsidwa kwa olembetsa ovomerezeka chilimbikitsidwa pa kufufuza kwanu kwa HR . Yang'anani; Zolinga zamagulu ndi zofunikira kwambiri pa kufufuza kwa ntchito - kapena ziyenera kukhala.
- Sungani chizindikiro chanu pa intaneti. Ndinu ndani? Kodi muli ndi luso liti? Kodi mukufuna kudziwika kuti mukukwaniritsa chiyani? Mukufuna bwanji kudziwika ndi kuvomerezedwa ndi anzanu, othandizira ena, ndi olemba ntchito? Zomwe mumayika pazochitika zanu zokhudzana ndi chitukuko, zidzakuthandizani kuti mupititse patsogolo ntchito yanu - kapena, kulephera kukhala ndi intaneti pazinthu zamasewera.
Pamene wogwira ntchito kapena wogwira ntchitoyo akufunafuna dzina lanu ku Google kapena injini yowonjezera, kodi abwana kapena wogwira ntchito angathe kupeza zizindikilo za katswiri wodziwa bwino? Kodi sadzapeza kalikonse? Kapena zoipitsitsa, kodi iwo angapeze mbiri yanu yopanda phindu ku koleji, yopangidwira kwa abwenzi ndi mabanja pa Facebook, ndipo, o, yang'anani omwe abwenzi amalemba pa khoma lanu! Palibe masamba kapena malemba osapindulitsa kapena ma profesi omwe sapanga ntchito yanu kapena kufufuza kwanu ntchito. Chiwerengero chowonjezeka cha olemba ntchito akufufuza malo anu pa intaneti .
Monga chitsanzo cha kuwonekera ndikukulimbikitsa, lowetsani "Susan Heathfield" mu injini yosaka. Nditayang'ana, mbiri yodziwika bwino inayamba. Mukufuna zotsatira zofanana pa dzina lanu. Mukufuna kukhazikitsa chithunzi chanu pa intaneti musanachifune. Kukhazikitsa chithunzichi kungatenge kanthawi. Nchifukwa chiyani mukuyembekezera?
- Pezani magulu omwe amagawana zofuna zanu, dera lanu, kapena ntchito yanu. Facebook, monga chitsanzo, ikulola kuti mupange magulu. Pali LinkedIn HR Group yomwe mungathe kujowina. Kutsata anthu pa Twitter kumaperekanso zokondweretsa za webusaiti yanga.
Pogwiritsa ntchito mayendedwe a ntchito, Twitter imakhala ndi gawo lomwe likukula. Muzinthu 140 kapena zochepa, ndizovuta kuti mugwire ntchito, koma mungathe kuuza anzanu ndi abwana kuti mukuyang'ana. Olemba ntchito akhoza "tweet" (kufalitsa uthenga) za ntchito zomwe zilipo komanso momwe angawafunire. Anthu akhoza "retweet" (kubwezeretsanso ntchito yanu uthenga) kumalo awo pa Twitter. Izi zidzakulitsa malo anu omwe angathe, oyenerera omwe adzalandira uthenga wokhudza ntchito zomwe zilipo pa Twitter.
Magulu a Twitter akukonzekera zambiri pokhala ndi munthu wina kuti anthu omwe akukambirana pa intaneti akhoza kukumana maso ndi maso. Gulu la pakati pa Michigan likugwira misonkhano yokhazikika; Ndikuyesa kuti zokambirana zilipo m'deralo, nanunso. Mukapezeka pamisonkhano kapena malonda, Twitter ndi njira yabwino yokonzekerererana pamodzi pawonetsero.
Mukhoza kupereka zambiri zokhudza malo anu komanso kupezeka kwa msonkhano. Tikudziwa mnzanu amene adalemba kuti alipo kuti akumane nawo pamsonkhano ndipo adapeza ntchito yopereka chitsimikiziro pamapeto awonetsero.
- Limbikitsani kugwirizana kwa anthu pafupipafupi. Sites monga Facebook imalola "zosangalatsa" zambiri kuposa LinkedIn yodziwika bwino. Malumikizowo amanditumizira Karma ndi zomera zowoneka pa Facebook, monga chitsanzo. Pamene malo onse awiriwa adayambira achinyamata, akatswiri okhwima akuwathandiza kwambiri. Ngakhale kuti mwana wamkazi wa mnzako akutiuza kuti ndife okalamba kwambiri ku Facebook, akuwonjezeka kwambiri ndi akatswiri, nawonso. Ndipotu akatswiri okhwima maganizo, potsirizira pake ndinayang'ana, gawo lokula mofulumira la ophunzira atsopano.
Samalani zomwe mumagawana kuti muteteze chithunzi chomwe chili pamwambapa, koma musakayikire mphamvu zake kuti mukulitse ubale wanu. Zowonjezera kuphatikiza? Ophunzira a ku Koleji, omwe mungakonde kuwagwiritsira ntchito, amapeza malo awa ndipo amadziŵa bwino ntchito zawo komanso amakhala omasuka kuchoka kwa iwo. Mmodzi wa ana aamuna athu anafa posachedwa pa imelo; Mnyamata wina adamtumizira uthenga pa Facebook ndipo adabwereranso nane tsiku lomwelo - pamtambo wanga wa Facebook. - Perekani malo omwe ogwiritsira ntchito mankhwala anu kapena utumiki angagwirizane nanu. Ogulitsa akufuna kukambirana nanu za zofuna zawo ndi zosowa zawo. Akufuna kukuuzani mmene mungatumikire bwino. Ambiri a iwo akufuna kumanga midzi yozungulira zinthu kapena ntchito zomwe amakonda. Apatseni mwayi. Blog, akuthandizira maofolomu ogwiritsira ntchito ndikuyankha ndemanga zogwiritsa ntchito.
Gwiritsani ntchito malingaliro a makasitomala anu kuti musinthe; Ndizosavuta kukulembera kalata pa Facebook, kapena kuyankha pa blog yanu kusiyana ndi kulembera kalata ku adiresi ya kampani. Khalani kunja uko. Yambani. Zappos , sitolo yokha ya nsapato yomwe ndimagula kuchokera kulinso, ali ndi chakudya chodyetsa pa Twitter. Ndi chitsanzo chimodzi chokha. Ndipo, ngati mukufuna njira yothandizira makasitomala anu kukupezani ndikulankhulana nanu, pitani kumene akuyankhula kale ndikulowa nawo. Ndipotu, chitani izi, inunso. - Pangani midzi yozungulira mankhwala anu. Kodi anthu omwe ali "nkhope" ya anzanu akufikirika, okondeka, odziwa bwino, komanso kunja uko? Muyenera kupeza anthu awa ndi kuwasamalira. Iwo ali kwambiri liwu la kampani yanu. Zopitirira malipiro owonetsedwa, monga malonda, malonda a pa televizioni, ndi zamalonda zamakono zimayandikira, dziko la intaneti likufuna makampani ndi alaliki omwe amapanga gulu la anthu omwe amawatsatira ndi omwe amatsatira. Mawu ogulitsa pakamwa / malonda (WoM) amapereka mpata wamphamvu kwambiri kuti ufikire anthu ndi anthu kuti akufikire.
Masewera ndi ma blogs pa webusaiti yanu ya kampani, maofamu ndi ma blogs mu Intranet yanu ya Human Resources, ndi mwayi wina wopezeka pa intaneti kumanga lingaliro limeneli. Zonse mkati ndi kunja kwa kampani yanu, muyenera kukhazikitsa maubwenzi. Ndiwo njira yanu yolankhulirana - kwa ogwira ntchito, pothandizana nawo phindu, komanso kuti mupitirize patsogolo ntchito yanu. Pangani iwo; ntchito; kuwayamikira iwo; pindulani nawo. - Potsiriza, Betsy Weber wa TechSmith Corporation adatitumizira kalata yoyenera kutsatira. Kampani yanu, kuwonjezera pa ogwira ntchito pawokha, ikufunikira kukhazikitsa kukhala ndi kampani pa malo akuluakulu othandizira anthu. Bungwe la Cone Business mufukufuku wa Social Media likuwonetsa kuti "Achimereka 93 amakhulupirira kuti kampani iyenera kukhalapo pa malo ochezera aubwenzi ndipo 85% amakhulupirira kuti makampani awa ayenera kugwiritsa ntchito mautumikiwa kuti agwirizane ndi ogula." Mwa oyankha mafunso:
- Achimereka 60 pafupipafupi amalumikizana ndi makampani pa malo ochezera,
- 43% ya ogulitsa akuti makampani ayenera kugwiritsa ntchito malo ochezera a pa Intaneti kuti athetse mavuto a ogula, komanso
--41% amakhulupirira kuti makampani ayenera kugwiritsa ntchito zipangizo zamakono pofuna kupempha mauthenga pazinthu ndi mautumiki.
Intaneti yatsegula kuyankhulana kudutsa malire a dziko lapansi. Bwanji osagwiritsa ntchito mafilimu anu kuti mukulitse intaneti yanu, kupititsa patsogolo ntchito yanu, kuwonjezera anzanu, kupanga malumikizano, kupeza antchito, kupeza anthu okhala ndi luso lapadera, kupanga mabungwe ovomerezeka a ogwira ntchito, ndikulitsa chiwonetsero chanu cha dziko lonse? Ife tikuchita nawo. Bwanji osatero, inunso?