Malangizo pa Kupanga Video Yomwe Ikupeza Zowona
Masiku ano, mavidiyo a mavairasi ali paliponse. Ndipo aliyense akufuna wina. Ndi chifukwa chakuti ndi njira yotsika mtengo yofalitsira uthenga wanu kudziko.
Vuto ndilo, chomwe chimapangitsa mavotera a kanema kaŵirikaŵiri samamveka mpaka atapita kale. Pali mavidiyo ambiri kunja uko omwe ali ndi zinthu zonse za mavidiyo omwe amalandira mamiliyoni ambirimbiri, koma amalephera kuoneka. Pali mavidiyo ena omwe samawoneka kuti ali ndi matsenga, komabe amakhudza tsamba lakumbuyo la malo onse ochezera a pawebusaiti.
Kodi pali njira yamatsenga? Kodi mungatenge mphezi mu botolo nthawi zonse mukayesa? Chabwino, tiyeni tiyang'ane.
Choyamba, Kodi Vutoli Ndi Vuto Yanji?
Chabwino, ndi kanema yomwe imakhala yotchuka popanda kukhala ndi malonda ovomerezeka. Mavidiyo a mavairasi amadutsa mozungulira kudzera pa imelo, intaneti ndi mafoni. Ndipotu, anthu onse amachititsa kuti pulogalamuyi ikhale yotchuka kwambiri. Komabe, posachedwapa, mavidiyo atha kutenga kachilombo kavalo pambuyo poyendetsa galimoto ndi njira za chikhalidwe. Kwenikweni, malonda ogula amayamba mawonekedwe (mofanana ndi kuyendetsa galimoto pamtsinje wachitsamba) ndipo anthu amalira, ndipo amatha. Palibe cholakwika ndi njira iyi yochitira zinthu, koma kukhala wachilungamo, sizowonongeka chabe.
Zomwe Zimagwirizana ndi Mavidiyo Amtundu Wambiri
Pali zambiri zomwe zimachitika kuti mavidiyo a mavairasi agwirizane, ngakhale zomwe zowonjezera zimatha kusiyana kwambiri. Nazi makhalidwe asanu apamwamba omwe mavidiyo ambiri a mavairasi ali nawo ofanana:
- Low bajeti
Makanema ambiri a mavairasi sanawononge bajeti pa zotsatira zokongola, ochita zazikulu ndi malo ovuta. Nthawi zambiri amavidiyo omwe apangidwa pang'onopang'ono, kapena amangotengedwa pa kamera ya foni kapena chipangizo china chotsika mtengo. Izi sizikutanthauza kuti palibe mavidiyo omwe ali ndi bajeti yaikulu (ingoyang'ana pa Rebecca Black Lachisanu, zomwe sizinali zotsika mtengo kuti zibweretse) koma kawirikawiri, zokhutira ndizofunika kwambiri kuposa bajeti. Komanso, pali maonekedwe ochepa a bajeti. Tenga Mwachitsanzo, Chuck Testa taxidermy zamalonda. Zikuwoneka ngati zotsika mtengo komanso zamakono, ndipo pakali pano zakhala ndi maonekedwe oposa 17 miliyoni. Koma, adalimbikitsidwa ndi nyenyezi za YouTube Rhett ndi Link chifukwa cha ma foni awo a TV IFC. Mulimonse momwe, zotsika mtengo, zovuta zenizeni kapena zamtundu, zingakhale njira yabwino kuti mavidiyo azitha mavairasi. Nthaŵi zambiri anthu samakonda kugawana malonda amtengo wapatali omwe amawononga mamiliyoni a madola pokhapokha ngati ali otentha kwambiri.
- Manyala
Kaya amakonzedwa kapena ayi, mavidiyo ambiri a mavairasi ndi oseketsa mwanjira ina. Nthawi zina ndizoseketsa (Rebecca Black kachiwiri, kapena mwana wosauka yemwe ankaganiza kuti ndi Jedi) kapena mwina kugwa, kusonkhana kwa flubs ndi zina zotero. Nthaŵi zina, ndizoseketsa zokha, kuphatikizapo zisudzo, kuimba, kuvina, zojambula kuchokera kuwonetsero pa TV, kukonzanso kachidutswa ka kanema ndi zina zotero. Njira ina yodziwika ndi kuyimba nyimbo zatsopano zakale (chitsanzo chachikulu ndi uchi wophimba umene uli ndi chinenero cha NSFW). Tsopano, zoseketsa ndizomwe zimagwira ntchito, kotero kutenga vidiyo kuti ikhale yowonongeka imayenera kugwiritsira ntchito zinthu zomwe anthu ambiri amazimvetsa. Anthu ambiri amakonda zabwino "epic kulephera," kotero ndiko kupambana. Anthu amakhalanso okonda kuyang'ana anthu ena kudzipusitsa okha. Jackass anali pulogalamu yotchuka ya TV pa chifukwa. - Zojambula
Kukhala panopa kungakhale kofunikira ndi mavidiyo a mavairasi, ngakhale kuti sikofunikira. Ngati sikuli ndi zochitika zamakono, nkhani, ndale, nyimbo, mafilimu kapena masewera, ndiye kuti tsopano ndi mavidiyo omwe ali pamwamba. Mavidiyo ambiri a mavairasi amadziwa pamene Rebecca Black wa Lachisanu akuchita zozungulira zinazake. Posachedwapa, zokhudzana ndi mavairasi pafupi ndi Pulezidenti Trump, kapena Russia, zatsimikiziridwa kuti zipeze mawonedwe. Izi ndizo nkhani zamakono zomwe zimasokoneza, zimaseketsa, zimateteza kapena kuvulaza. Ndani amadziwa nthawi yaitali bwanji, koma SNL idzafuna kuti ipitirizebe. Melissa McCarthy's Sean Spicer zojambula zinali zopambana zazikulu.
- Kutsutsa
Kuchokera kulingalira, kungokhala kutentha kwambiri, makanema a mavairasi amayamba chifukwa chakuti amanena kapena amachita chinachake chomwe chimamvetsera chidwi mwa anthu mwanjira ina. "OMG, simungakhulupirire zomwe ndangoziwona" ndizofala kwambiri pa mavidiyo a tizilombo. Ndipo anthu akufuna kugawana nawo malingaliro awo ndi abwenzi ndi achibale. Ndicho chifukwa chake kuyendetsa galimoto, kusungirako masitolo, magulu a mitundu, matepi ogonana, ndale, ndi zina zambiri zotsutsa, nthawi zambiri amachita mavidiyo a tizilombo. Nthawi zina, zingakhale zosokoneza kwambiri ndipo zimatha kuchotsedwa ku YouTube ndi njira zina, kotero ndi mzere woyenera kuyenda. Mukufuna kuti anthu athamangitsidwe mokwanira kuti agawane nawo, popanda kuwotchedwa kuti adandaule kwa anthu omwe angachotsere. - Zodabwitsa
Izi zimabwera m'njira zambiri, ndipo mavidiyo ambiri omwe ali ndi "makonzedwe" amakhala pansi pa gulu lomaliza. Kumbukirani pamene Ronaldinho adakankhira mpira pamsasawo kamodzi kokha koma nthawi zinayi? Izi zinali zodabwitsa kwambiri. Zinali zodabwitsa. Ndipo ngakhale kuti anthu adadziwa kuti mwina zinali zabodza, iwo ankakonda izo. The Trunk Monkey inali chinthu china chodabwitsa, ndipo mwachiwonekere chinyengo. Ndiye pali mavidiyo omwe amawopsyezadi anthu, mofanana ndi galimoto yokondweretsa malonda yomwe imathera ndi banshee yododometsa. Kusokoneza ndi zodabwitsa kungakonzedwenso ndi kulembedwa, ndikukhalabe ndi mwayi wopita kuchilombo. Njira zina zimaphatikizapo kumanyengerera anthu kuti ayang'ane chinthu china, kapena chinachake chimene chimafuna kusungunuka kwambiri, kungowaopseza ndi "kulumpha." Chitsanzo chodziwika cha kanema wa mtundu uwu chikhoza kuwonedwera apa. Koma uchenjezedwe ... izo zingagwire ntchito kamodzi pa munthu, ndipo kotero malingaliro angapo sangachitike.
Ngati kanema yomwe mumagwiritsa ntchito imagwiritsa ntchito zingapo, zimakhala ndi mwayi wopita kuchilombo. Koma ngakhale apo, zimatengera zambiri kuposa kuti zikhale zopambana.
Kupanga Video Yoyera ya Viral
Tsopano kuti mudziwe zigawo zazikulu za kanema ya virale, ndi nthawi yosankha njira yabwino kwambiri yanu. Ndipo izo zimadalira pa mankhwala kapena ntchito yomwe mukufuna kuti muyanjane ndi kanema ya virusi. Chinachake chokhumudwitsa ndi chabwino kwa zinthu zina, koma zimapweteka ena. Manyazi ndi kusankha kolakwika kwa zamitundu yambiri. Choncho, tenga nthawi kuti mugwirizane ndi mawu a mtundu wa mtunduwu ndi njira ya vidiyo yamagetsi.
Pamene mwasankha pa njirayi, chinthu chotsatira chachikulu chikukhutira. Zonse ndi zokhutira. Mavidiyo omwe ali ndi mafilimu ambiri samasowa ndalama zokwana madola miliyoni, koma amafunikira mfundo zazikulu. Nazi zina zoyambira zomwe mungagwiritse ntchito:
Choyamba Choyambirira # 1 - Viggybacking ya Viral Video
Njira imodzi yolowera kumalo otetezera tizilombo ndiyo piggyback mavidiyo a piritsi kapena zamakono. Mudzadziwa mavidiyo omwe ali ndi kachilomboka, mudzawawona mu bokosi lanu, pa Twitter, kapena pamasamba amtsogolo a mawebusaiti ambiri. Chitani zojambulazo, zongolani, zitsimikizirani kuti simukuphwanya ufulu wa wina aliyense.
Idea Starter # 2 - Mavidiyo a Viral ndi Othandiza
Njira ina yopambana ndikuphatikiza anthu otchuka mwa njira ina. Iwo sayenera kukhala A-mndandanda, kapena B-mndandanda, koma iwo amabwera kale ndi kutchuka kwina komwe mungagwiritse ntchito. Ganizirani za munthu wina wotchuka amene akugwirizana ndi mtundu wanu, ali ndi zotsatirazi ndipo angapunthire ngati atalowa mu intaneti. Ndizodabwitsa kuti otsatira a munthu ameneyo akufulumira kukufalitsani.
Choyamba Choyambirira # 3 - Mavidiyo A Viral omwe ali ndi ana kapena nyama
Pali chifukwa chake anthu amakonda ana ndi nyama. Ndipo zikhoza kufotokozedwa mu mawu amodzi - enieni. Iwo samapusitsa zinthu. Mayankho enieni kapena zochita zimakhala zovuta kwambiri kuti tizilombo toyambitsa matenda chifukwa anthu amakonda zowona. Kuseka kwabodza kumakhala kosangalatsa. Kasekweni kwenikweni ndi opatsirana. Kotero, kodi lingaliro lanu lingagwirizane ndi magawo awiriwa ... kapena onse awiri?
Idea Starter # 4 - Mavidiyo a Viral Voyeuristic
Tonsefe ndife voyeurs mwanjira ina. Chiwerengero cha chenichenicho chikuwonetsera pa TV zathu zojambula ndi umboni kwa izo. Choncho, taganizirani njira yomwe vidiyo yanu ingakhale chinthu chomwe chajambula "pansi pa radar." Kuchokera mu njira zamakina zobisika kuti ziwonetsedwe mafilimu, kuwapangitsa anthu kumverera ngati akulowetsedwa pa chinthu chomwe chiyenera kukhala chinsinsi ndi njira yabwino yodziwira.
Idea Starter # 5 - Nyimbo Zachilombo za Viral
Izi zili paliponse ndipo zimakhala bwino. Mukhoza kuwonjezera nyimbo kuvidiyo yomwe ilipo kale, yongani, yongolani, yongolerani, mumayitcha. Pankhani ya nyimbo, osadandaula za kuyesa kupanga Billboard 100. Zonse zomwe mukufuna kuchita ndikupeza chinachake chomwe chili choyenera kupitsidwanso. Yachiwiri ndi iyi, yochitidwa ku ofesi, yomwe ikanakhoza kuchitidwa kwa chiwerengero cha mankhwala.
Tsopano, Pezani Video Yanu Kumeneko
Kutumiza kanema pa YouTube , Metacafé kapena malo ena aliwonse a kanema sikokwanira. Inu mukhoza kupeza mwayi; Munthu yemwe ali ndi anthu zikwizikwi akutsatira, ndi Tweet Koma kawirikawiri kuposa momwemo, zidzakhalabe zowoneka. Izi zitenga ntchito yina.
Choyamba, tumizani kwa anthu ambiri momwe zingathere. Gwiritsani ntchito intaneti yanu kuti muthandize kugawira. Awatengere ku Tweet za izo, kuziyika pa FaceBook, pazithumba zanu ndi kulikonse komwe ali ndi intaneti. Nthawi zambiri zogwirizana ndi kanema yanu zimasindikizidwa, nthawi zambiri mumakhala ndi wina akuchotsa chiyanjanocho.
Kenaka, ikani pa malo akuluakulu ochezera a pa Intaneti, monga Reddit.com, Digg.com, ndi Stumpleupon.com.
Potsiriza, kambiranani ndi olemba ena malo akuluakulu omwe akugwirizana ndi mavidiyo awa. Munthu amene ali ndi imelo angagwiritse ntchito zodabwitsa. Ngati zakhudzana ndi nkhani yomwe ikuyendetsa bwino, ngakhale bwino. Nthawi zina, mawebusaiti a pawebusaiti adzadya chinachake chamagulu, nthawi zonse amayang'ana zokhutira. Gwiritsani ntchito zofalitsa zonse. Monga akunena, simungapambane lottery pokhapokha mutagula tikiti. Pachifukwa ichi, kugwirizana kulikonse pa kanema yanu ndi tikiti yopita ku vutolo.
Tsatirani Vuto Lanu la Viral
Ngati kanema yanu imayendera vutolo, ndipo imachokera ku mahandiredi angapo mpaka masauzande ambiri, tithokozeni nokha. Koma musamapumire pazomwe mukuchita. Inu tsopano muli ndi mwayi wobwereza kupambana ndipo zovuta zambiri zomwe zinakumana ndi zoyambazo zathyoledwa. Terry Tate: Mndandanda wa Officebackback mndandanda ndi chitsanzo chabwino kwambiri chokwera mawonekedwe a tizilombo. Pambuyo pa malonda oyambirira, anthu anali ofunitsitsa zambiri. Ndipo Reebok anapereka. Choncho, khalani okonzekera kuwombera vidiyo imodzi, ndipo mukhale ndi sequel mukuyembekezera mapiko.
Kuti mudziwe zambiri pazomwe mumapanga mavidiyo a tizilombo, chonde onani nkhani yabwinoyi ndi Guide Women's Business Lahle Wolfe.