Deta Zachiwerengero Ndizofunika Kwambiri

Deta ya chiƔerengero cha anthu ikuwoneka ngati mawu omwe angangobwera pamisonkhano ya akatswiri ofufuza zamsika. Koma ngati mumagwira ntchito pazinthu zofalitsa , muyenera kudziwa zenizeni za chiwerengero cha anthu kuti mutsimikizire kuti mankhwala anu - kaya ndi TV, TV, magazini kapena webusaitiyi - amafikira anthu omwe mumawafuna.

Mwachidule, chidziwitso cha deta cha anthu chikugwiritsidwa ntchito mu malonda owonetsera kuti awonetse omvera ndi zaka, chikhalidwe, ndi mitundu ina.

Muzinthu zofalitsa, monga mu bizinesi zonse, chiwerengero cha anthu chikugwiritsidwa ntchito pofotokozera kukula kwa omvera ndikuwona zosagwira ntchito.

Pano pali chizindikiro chotsimikizika cha bookie ya wailesi: Mukumufunsa yemwe akufuna kuti afike ndi pulogalamu yake ya TV, ndipo akuti, "Aliyense." Zoona, zimatchedwa "kulengeza", koma ngati mutayesa kugunda omvera ambiri, mwina mumatha kufika kwa wina aliyense.

Zitsanzo za Zomwe Zimakhudza Mawerengedwe Osiyanasiyana a Anthu

Tsiku la Mkazi, Nyumba Zapamwamba ndi Minda Zambiri ndi magazini omwe amafikira amayi. Koma kupyola apo, iwo akulondolera mitundu yosiyana ya akazi.

Simungaganize kawiri kawiri pakuwona nkhani yowonongeka yomwe ikufalitsidwa pa chivundikiro cha anthu amitundu yonse . Ndicho chifukwa chakuti cholinga chake ndi kukafika kwa mkazi wamng'ono, wonyenga wamdziko kuposa oyambana ake. Ofalitsa a Cosmo akudziwa kuti akuyankhula ndi omvetsera osiyana kwambiri omwe amayi omwe amawerenga Nyumba Zapamwamba & Zapinda , zomwe sizidzaika mutu wapamwamba pa chivundikirocho.

Kupeza Zizindikiro Zanu Zofuna Kwambiri

Malo osungirako TV kapena ma intaneti amayendetsa bwino ntchito yake pogwiritsa ntchito ziwerengero za Nielsen . Malipoti awa samangosonyeza ziwerengero zapakhomo zapakhomo, amawonanso zotsatira ndi magulu osiyanasiyana a anthu.

Pa televizioni, obala ambiri angakonde kufika kwa anthu azaka 18-34, 18-49 kapena 25-54.

Chifukwa chake ndizo magulu omwe amasirira kwambiri ndi otsatsa TV . Zedi, makanema a TV akufuna kupanga filimu. Koma amafunanso kuti agulitse malonda mkati mwa pulogalamuyi.

Ndicho chifukwa chake mumawona mapulogalamu ambiri a TV omwe amawunikira anthu omwe ali m'gululi pa maudindo. Inde, pakhoza kukhala agogo muwonetsero, koma osati monga nyenyezi.

Zomwe Zamagetsi Zidakwera Kuti Zifike Mavuto Ofunika

Mkulu wa nkhani za TV akudziwa kuti pali nkhani zopanda malire zomwe angatsatire. Koma ikafika nthawi yopanga chisankho, anthu ambiri amakhala ndi gawo. Zoonadi, siteshoni idzaphimba kuphedwa kwa munthu wachikulire yemwe sali m'magulu a anthu. Koma ikafika nthawi yosankha kuti apange lipoti lapadera lokhudza chitetezo cha anthu kapena sukulu za boma, masukulu nthawi zambiri amapambana.

Ndi chifukwa chakuti makolo a ana ang'ono amagwera mu 18-34, 18-49, 25-54 zaka. Ngati sitimayo ikasankha kuchita nkhani yokhudzana ndi chitetezo cha anthu, ikhoza kuwonetsa ngati zomwe akuluakulu angachite kuti atsimikizire kuti makolo awo okalamba ali ndi ndalama zomwe akusowa kuti azikhala. Kutenga malingaliro amenewo kumathandiza phunzirolo kukakopera owona achichepere.

Kusintha Mtundu Wanu Kuti Mupeze Mawerengedwe Amene Mukufuna

Makampani a zamalonda amasintha zinthu zawo zonse ndi momwe amalengezera kuti agwire gulu linalake.

Wofalitsa magazini ya amayi omwe amatsatira zochitika za anthu angasankhe omvera ake akulamba kwambiri kuti asakope otsatsa otsutsa. Kotero iye adzaika maganizo pa kuika achinyamata pa chivundikiro ndi kulembera nkhani kwa kasitomala wamkazi wamng'ono kuti asinthe malingaliro awo.

M'magazini ya Magazini, mabuku ofunika kwambiri omwe apangidwa kuti akhudze anthu a misinkhu yonse ndipo onse awiri amamenya nkhondo poyesera kukopa omvera ambiri. Magazini a Moyo ndi Look ndi zitsanzo ziwiri. Owerenga amasangalala ndi magazini omwe amawoneka kuti ndi ofanana nawo.

Pamene mukuyambitsa mankhwala anu kapena poyesa mankhwala omwe akhalapo kwa zaka zambiri, gwiritsani ntchito chiwerengero cha anthu monga kukula kwa kukula. Ngati mumangokhalira kupempha anthu a zaka zapakati pa 65+, zomvetsa chisoni n'zakuti, pamene zidutsa, momwemonso makasitomala anu pokhapokha mutakhala kufuna achinyamata omwe angagwiritse ntchito mankhwala anu ngakhale asakonzekere lero.