Mapulogalamu avidiyo monga YouTube ndi Vimeo apanga njira yaikulu yopititsira patsogolo mabuku kudzera pazithunzithunzi zamakono a pavidiyo. Monga malonda-okha (kawirikawiri) otsika mtengo kuti apange ndi onse-koma omasuka kugawira, kanema yoyenera ingathandize kuthandizira uthenga wa bukhu lanu kwa omvera ambiri.
Choyenera, ndithudi, chingakhale cha ngolo yamabuku ndi "kupita kumtenda," ndi kufika mazana a zikwi-kapena owona mamiliyoni. Cholinga chenichenicho (komanso chofunika kwambiri) ndicho kupanga kabukhu kakang'ono kamene kamadutsa kuchokera kwa wowerenga kuti akhale owerenga monga anthu oganiza bwino omwe alidi ndi chidwi pa nkhani ya bukhu ndipo akhoza kugula bukhu, m'malo mogula kumvetsa luso lanu lopanga kanema.
Nazi malingaliro anayi a momwe mungapangire buku lothandizira bukhu
1. Dziwani kuti: Chosakaniza, bukhuli liyenera kupereka owerenga omwe angakhale ndi lingaliro la zomwe bukulo lawasungira, kaya ndi chikondi chabwino, maphikidwe akuluakulu, chinsinsi chosangalatsa, kapena mbiri ya nkhondo yachiwiri ya padziko lonse.
Ngati bukhu lanu liri mu "mtundu wina", mwanjira inayake, mawonekedwe kapena mawonekedwe, mukhoza kuthandiza kulimbikitsa buku lanu ndi malangizo othandiza omwe atengedwa kuchokera palemba.
Mwanjira iyi, mukupereka bukhu loona zithunzi zamalonda ndi lingaliro lenileni la momwe buku lanu lidzathandizire kwa iye. Mutu wokhudza kukonzekera galimoto ungasonyeze owona momwe kulili kosavuta kuyang'ana mafuta; Buku lolimbitsa thupi lingasonyeze kuti ndiwetukwana.
Chitsanzo chabwino cha trailer yothandiza kulimbikitsa cookbook ndi kanema yopangidwa ku cookbook Les Petits Macarons.
Olemba Kathryn Gordon ndi Anne McBride adapanga kanema kanema kawonetsedwe ka makina omwe amapanga macaroni achi French amene atchulidwa m'bukuli, omwe adasamalira kwambiri komanso kugulitsa mabuku.
2. Khalani omangidwa mwachidwi: Video ndiyomwe imayendera zofuna, zomwe zimapangitsa kuti mabuku azikhala ojambula bwino, mwachitsanzo, mabuku a ana . Ngakhale ngati mulibe kanthu kalikonse kabuku kanu kanema, mukhoza kupanga kayendetsedwe ka njira zina-mwachitsanzo, poyang'ana pazithunzi zowonongeka. Ngati bukuli ndilowonetseratu, ndilofunika kwambiri kuti ngoloyi iwonetsedwe kujambula, zojambulajambula kapena zojambula m'njira yodabwitsa komanso yokondweretsa.
Bukhu la trailer la Andrew Carl lolemba zojambula zolemba za fairytale limabweretsa zithunzi zabukhuli kuti zikhale ndi moyo mwakuya. Werengani za buku la Carl la chitukuko chazithunzithunzi ndi chidziwitso chowonetsera ndikuwonera ngolo ya Once Upon A Time Machine apa.
3. Pangani mkhalidwe: Pamene mukulimbikitsanso nkhani zabodza-makamaka zongopeka mu mtundu ngati chinsinsi kapena chikondi kapena sci-fi kapena mbiri-ndizothandiza kupanga chikhalidwe chokoka anthu owerenga. Fans ya mtundu weniweniwo adzazindikira misonkhano ya zomwe amakonda kuwerenga, ndipo azikhala ndi chidwi chobwera ku bukhuli.
Chitsanzo cha buku la trailer limene limapanga chilengedwe, onani nkhani yonena za Rite of Passage book trailer. Video ya Wolemba Kevin Symmons bwino (nkhaniyi imapereka chiyanjano) imayambitsa maonekedwe a matsenga ake omwe amalembedwa.
4. Khalani anzeru, khala olimba mtima: Owonerera mavidiyo pa Intaneti akugwiritsidwa ntchito-ndipo amadziwa kwambiri nzeru. Creative, Inc., omwe analemba buku la Ultimate Guide for Running Business Freelance Business analenga kanema yopanga zithunzi kuti akalimbikitse mabuku awo, okondweretsa kwambiri momwe angakhalire owerenga. Ndipo, monga momwe iwo akulembera ndi za malonda (ie kutenga chidwi), njira yawo yatsimikizira owerenga kuti adziwa zinthu zawo.
Kusunthika kulimbika kungatenge maso, nawonso. Wolemba (ndi mthandizi wotsutsa kwa olemba ena) Steven Pressfield anapanga kanema yotchuka pa buku lake, Killing Rommel , wodzazidwa ndi akasinja ogwidwa ndi kujambulidwa m'chipululu cha California mothandizidwa ndi mafilimu a Hollywood.
Buku la trailer lidawonongeka kwambiri kuposa momwe ambirife tingagwiritsire ntchito-koma inali njira yowonjezereka yosonyeza mababu a WWII aakulu omwe wolembayo ankafuna bizinesi. Ndipo, monga bonasi, inathandiza dziko Pressfield gig ndi History Channel, akufotokozera TV pa General Rommel.
Ndipo werengani zambiri za bukhu lofalitsidwa ndi malonda, zomwe zimathandiza kubweretsa owerenga mabuku anu.