Mungathe Kupanga Chikhalidwe Chanu Kuti Muzisonyeza Makhalidwe Amene Mukufuna Kumalo Anu Ogwira Ntchito
Otsatira ena a kampani amakhala pansi ndikukambirana mtundu wa chikhalidwe omwe akufuna kuti akhale nawo kuyambira tsiku limodzi. Amayesetsa kupanga chikhalidwe china.
Nthawi zina amalephera kuchita izi, ndipo nthawi zina amalephera. Nchifukwa chiyani iwo amalephera ngati iwo atha kukhazikitsa chikhalidwe china?
Cholinga cha Gulu la Chikhalidwe chimapereka malingaliro. Nazi zomwe mukuyenera kudziwa kuti mukukonzekera chikhalidwe cha gulu lanu.
Otsogolera Akulu okha ndiwo angathe kusintha miyambo yawo
Joe akuwerengetsa ndalama ndi munthu wamkulu yemwe amakhala wokoma mtima, wokoma mtima, komanso wachilungamo, koma khalidwe lake sikokwanira kusintha chikhalidwe chonse cha gulu. Steve pa malonda akhoza kuchita ngati chibwibwi , koma khalidwe lake loipa sikokwanira kuti apange kampani pamalo ovuta kwambiri kuti awone mndandanda wa ntchito.
Koma, khalidwe la atsogoleri akuluakulu limapangitsa kusintha kwa chikhalidwe cha gulu lonse. Pofuna kuwatsogolera atsogoleli akulu kuti azisamalira kwambiri chikhalidwe ndi cholinga cha chikhalidwe , ganizirani mfundo izi kuchokera kwa S. Chris Edmonds, CEO wa Purposeful Culture Group.
"Pangani chikhalidwe chanu kukhala chofunika monga zotsatira, zikhulupiliro zanu ndi zofunika kwambiri .
Zomwe mabungwe ambiri alibe ali kuyembekezera zamakhalidwe abwino , kumasula malamulo omwe amachititsa mgwirizano, kugwira ntchito limodzi, kutsimikiziridwa, ndi (inde) zosangalatsa kuntchito.
"Ndi ziyembekezo zonse zomwe zimayembekezeredwa komanso zomwe mukuyembekeza zomwe zikuyembekezeredwa ndizovomerezeka, mukudziwa kuti mwalemba momwe mukufuna kuti aliyense azichita."
Kodi mumanena kuti chikhalidwe cha gulu lanu ndi chokhazikika komanso chowona mtima, koma mumasankha zochita zazikulu zitseko zitseko? Ngati wogwira ntchito akudandaula za chinachake, kodi akutamandidwa chifukwa chotumiza nkhaniyo kwa akuluakulu, kapena kuti asatengeke chifukwa chokhala wongolankhula kapena wodzitcha?
Makampani ambiri amanena kuti amayamikira mtundu umodzi koma sakuwalanga chifukwa chophwanya malamulowa. Onetsetsani kuti mumagwira aliyense m'bungwe lanu kutsogolo kwa chikhalidwe . Ngati simugwira aliyense kwa iwo, si chikhalidwe chanu chenicheni.
"Pangani mfundo zoyenerera, zowoneka, ndi zoyerekeza." Ngati mufunsanso anthu khumi omwe ali nawo kukhulupirika kwanu, mumapeza mayankho khumi (mwina makumi awiri). momwe mumafunira kuti anthu azichita.
"Mungasankhe kuti umphumphu amatanthawuza 'Ndimasunga malonjezo anga' kapena 'Ndimachita zomwe ndikunena kuti ndichita.' Makhalidwe apaderawa amasiya chipinda chochepa chakutanthauzira. Dziwani kuti mukungosonyeza makhalidwe abwino m'malo mofotokozera mawu monga 'Sindinyoza pa makasitomala anga.' Konzani zokhazokha zomwe mukufuna kuti aliyense achite. "
Ndemanga zanga zimakhala zovuta kupanga ngati simukudziwa bwinobwino zomwe mukutanthauza.
Makampani ambiri-makamaka mu dziko loyamba-amafuna kukhala ndi chikhalidwe chosangalatsa. Koma kodi izi zikutanthauza chiyani? Kodi izi zikutanthauza kuti mumasewera masewera kapena mumachita masewera olimbitsa thupi masana?
Ngati simungathe kufotokozera kuti chikhalidwe chokondweretsa chikutanthawuza chiyani, simungathe kuchikakamiza ndi kuchiyesa. Ichi ndi sitepe yovuta yomwe imatenga nthawi yambiri koma musayimire kapena simungapange chikhalidwe chomwe mukufuna.
"Khalani ndi makhalidwe anu ofunikira muzochitika zonse. Kungouza anthu momwe mumafunira kuti azichita sizikutanthauza kuti iwo ayamba kuchita mwanjira imeneyi. Atsogoleri ayenera kukhala zitsanzo zabwino za makhalidwe ofunika .
"Momwe atsogoleri amalandirira, kutsanzira, ndi kuphunzitsa makhalidwe amtengo wapatali ndi momwe mamembala a gulu adzakhalira (kapena sadzatero) akuwakumbatira. Atsogoleri omwe amatsatira makhalidwe awo ndi amphamvu-ndipo amayenera kutsimikizira makhalidwe ena omwe amafunidwa ndi kuwatsogolera anthu omwe sali chitsanzo chofuna kukhala ndi makhalidwe . "
Kukhala ndi makhalidwe anu oyenerera kungatanthauzenso kupanga zosankha zovuta. Ngati malingaliro anu atchulidwa ndi chilungamo, ndipo mawu anu akuti "Ndimagwira anthu onse mofanana," muyenera kuwotcha ofesiyo, ngakhale atatenga ndalama zogulitsa komanso ndalama zambiri. Izi zingawoneke zopweteka kwambiri, koma antchito anu sangatengere chikhalidwe chanu mozama ngati simusankha zochita molimbika mogwirizana ndi mfundo.
"Lembani aliyense kuti azikhala ndi khalidwe lanu lofunika, tsiku ndi tsiku. Musalole kuti khalidwe loipa likhale lokha.
"Ndipo, monga momwe akusowa ntchito zomwe zikuyembekezeredwa zikuyenera kukonzanso ndikuphunzitsidwa , moteronso musafanane ndi makhalidwe oyamikira omwe mukufuna.
Ichi ndi sitepe yovuta kwambiri. Simungalole kuti phindu liwonongeke chifukwa nthawi yowonjezera kapena kasitomala wamkulu omwe simungakwanitse kutaya akuphatikizidwa. Ngati mutero, ndiye kuti miyezo yanu yeniyeni ndi yosiyana ndi zomwe mumayesa komanso chikhalidwe chenicheni sichimene chimasindikizidwa pa chipika chanu.
Monga mtsogoleri, munthu wofunikira kwambiri kugwiritsira ntchito muyezo uwu ndiwe wekha. Simungapange zosiyana ndi utsogoleri kapena otchuka. N'kutheka kuti kampaniyo ndi yamtengo wapatali kapena ayi.
Kuyika anthu mlandu tsiku ndi tsiku kudzasokoneza momwe chikhalidwe cha kampani yanu chikukula ndikukhala malo abwino ogwira ntchito. Ndi malo abwino ogwira ntchito, mudzawona ntchito ya ogwira ntchito ikukula bwino ndipo mudzapanga malo anu ogwira ntchito kukhala malo abwino kwambiri kwa antchito apamwamba .