Primerica imadziwika kuti ndi yaikulu kwambiri yogulitsa malonda mu inshuwalansi ya moyo, pafupifupi 92,000 inshuwalansi yogulitsa inshuwalansi monga 2011.
Ambiri mwa oterewa ndi gawo limodzi.
Ngakhale kuti moyo wapatali ndiwopereka nsembe yayikulu, ngakhale Primerica yathandizira kuzinthu zina zamagulu monga inshuwalansi ya nthawi yaitali komanso ntchito zowonjezera.
Primerica inapezedwa ndi mtsogoleri wa Citigroup , Sanford Weill mu 1988. Ngakhale Primerica adachotsedwa mu 2010 IPO, Citigroup ili ndi mtengo wa 23% kuyambira 2011.
Primerica Sales Force Kutsutsana
Primerica amaphunzitsa chiwerengero chachikulu cha inshuwalansi ogulitsa malonda. Malinga ndi The Wall Street Journal ("Insurer With Failing Agent Trainees Pushes to Weaken Trials," 4/25/2011), pafupifupi 900,000 adadutsa pulogalamu yake yophunzitsira zaka zisanu kuchokera 2005 mpaka 2010, pafupifupi nambala 43 ku New York Moyo, womwewo ndi inshuwalansi yaikulu kwambiri ku US Mu 2010 yokha, 230,000 anaphunzitsidwa ndi Primerica, koma pafupifupi 20 peresenti analoledwa.
Nkhani yomweyi inanenanso kuti, mosiyana ndi ambiri ochita mpikisano, omwe amafuna zidziwitso zochepa pa maphunziro ndi zochitika pakati pa ogwira ntchito awo inshuwalansi, Primerica sali.
M'malo mwake, Primerica amavomereza aliyense wopanda mbiri ya chigawenga yomwe ikufunitsitsa kulipira $ 99 ndalama zothandizira ndi kuwapatsa chilolezo. Otsutsawo amanena kuti mapepala apansi omwe apitiliza maphunziro a Primerica pa mayeso ovomerezeka a boma akuwonetsa khalidwe laling'ono la olembetsa. Primerica yayankha poyimbira inshuwalansi za boma kuti zikhale zosavuta kuyesa, poyesa kuti zambiri mwazo ndizolakwika, zovuta komanso / kapena zotsutsana ndi anthu ochepa.
Potsutsana ndi chikhalidwe ichi, chodetsa nkhaŵa chachikulu kwa wofunikanso woganizira ntchito yogulitsa malonda ku Primerica ndi chiopsezo chachipongwe chimene chingabweretse. Mofananamo, ntchito zogwirizana ndi kampani ngati Primerica zingakhale zovuta, chifukwa mavuto a malonda ndi ogulitsa amatha kukhala ndi mavuto apamwamba ndi ovomerezeka.