Kucheza ndi Neil Horowitz
Kuwonjezera apo, Bambo Horowitz akuwonetsa njira zomwe zingayambitse ntchito mu masewera kuphatikizapo kudzipereka, kufunafuna zamalonda kudziwa ndi kupanga ndi kugawana nawo zinthu zomwe zimathandiza kulimbitsa maonekedwe ake muzamalonda ndi masewera.
Pamene mukuwerenga nkhani yake ndi ndemanga yake, ganizirani momwe mungatengere zofanana pa ntchito yanu. Njira yake ili ndi mapulogalamu ngakhale mutagwira nawo masewera (kapena mafakitale ena) komanso achinyamata ophunzira ndi ophunzira omwe amapanga kugwira ntchito mbali iliyonse ya mafakitale.
Kodi udindo wanu panopa ndi wotani pa Hopscotch? Kodi kampaniyo ikuchita chiyani?
Horowitz: Ndine Wogwira Ntchito Yogulira Akasitomala ku Hopscotch. Kampani yathu ndi malo otseguka, otengera mafoni, omwe amagwiritsa ntchito masewera, masewera, ndi zochitika zosiyanasiyana za moyo. Timaganizira kwambiri kukulitsa zowonjezera mafilimu, kupanga ndalama, ndi kupanga munthu. Ntchito yanga ndi kugwira ntchito ndi makasitomala athu onse pokonzekera kuyambitsa mapulogalamu awo, kuyendetsa kayendetsedwe kogwiritsira ntchito mapulogalamu, ndipo potsirizira pake, pogwiritsa ntchito nsanja, ndi othandizira pakompyuta, kuti: kukwaniritsa zolinga zamalonda, kuyendetsa mitsinje yowonjezera, kuwongolera fan Kuchita nawo pa mapepala onse, kuyendetsa galimoto zomwe zimapereka ndalama ndi phindu, kuwonjezera pulogalamu yawo yokhulupirika, kulangizira iwo pakuwongolera ndi kukankhira zidziwitso, ndi kupereka chitsogozo pazochita zabwino ndi zatsopano.
Chifukwa chakuti tili ndi zowona zambiri ndipo pali njira zambiri zomwe nsanja yathu ingagwirizane nazo, ndikufunikanso kuti ndikhale ndi luso la ntchito zosiyanasiyana za digito, deta komanso njira zothetsera ndalama, komanso momwe angazigwiritsire ntchito ndalama. Kuwonjezera apo, tikugwira ntchito, bwinobwino, kuti tithe kusokoneza malamulo a ndalama pothandizira.
Ndicho chithunzi chachikulu cha zomwe ndikuchita. Palinso ntchito zambiri kumbuyo monga chithandizo cha malonda, zolemba zolemba mabuku ndi zofunikirako, kugwira ntchito ndi gulu lazinthu, analytics, ndi, chabwino ... ndimakhala wotanganidwa!
Musanayambe ntchito yanu, munadzipereka ku dipatimenti yothamanga ku Yale. Kodi izo zinayamba bwanji? Kodi chinachitika n'chiyani? Kodi mungalangize bwanji ophunzira lero kufunafuna zomwezo?
Ntchito yanga ku Yale idachitika mwangwiro ndipo sikuti inali chabe mwayi wophunzira ndi kupeza mwayi, komanso kupanga maubwenzi omwe ndikusunga lero. Ndinali munthu watsopano wa ku koleji wokhala ndi nthawi yopha komanso kukhumba masewera. Kotero ndinayamba kulembera Yale Herald (ndipo mnyamata anali ine wolemba nyuzipepala yoyipa pamene ndinayamba koma ndinagwira ntchito ndi Sewero la Masewera kuti ndikonze, kenako ndinakhala Mkonzi wa Masewera ndekha). Ndinagwirizananso ndi YTV, makina oonera TV omwe anali atangoyamba kumene. Popeza sindinadziwe kapena kudziŵa ndi kanema kalikonse, ndinapanga cholinga cha naïve kuti ndiwonetse TV kuti ophunzira asapindule kwina kulikonse - SportsCenter for Yale masewera ndinaitcha "YSPN" (Ndinkakonda lingaliro lakuti 'Izi ndizo Neil Horowitz, YSPN ')
Ndikudzikonda ndekha ya SportsCenter nanga, ndinadziphunzitsa ndekha kanema, kusintha, kujambula, ndi Final Cut Pro.
Ndinakumana ndi mphunzitsi aliyense ndipo, chabwino, aliyense mu dipatimenti yothamanga. Ndinapatsidwa mwayi kubwereka kanema kanema kuti ndisiye mfundo zazikulu. Ndinapitanso ku masewera alionse komanso kuchita zambiri, ndikuyambitsa zokambirana ndi kuwombera zokhudzana ndi zochitika komanso kufotokozera nkhani. Ndimatha maola ambiri ndikudula mfundo zazikulu, kulemba malemba, ndiyeno, nthawi zambiri muzipinda zamakompyuta ndi ma multimedia, ndikuyimbira makina anga ogwira ntchito mu kamera ali ndi lens kuti atenge mawu omwe angapite ndi mabedi anga omveka ndi mfundo zazikulu za masewera. Ndinamanganso zithunzi zapamwamba ndi zolemba zina ndi zina. (Ndinkakhalanso ndi kanema kanyimbo ka nyimbo ka TV!)
Kupyolera mu maubwenzi ndi Dipatimenti Yopanga Masewera, ndikudziwika bwino pa masewera ndi maofesi othamanga, ndikuzindikira kuti ndikukhala pazinthu zonse zomwe Dipatimenti yothamanga ikugwiritsa ntchito, ndinayamba kugwira ntchito ndi Dipatimenti Yopanga Zida kuti ndiyikepo mfundo zazikulu ndi zokambirana .
Kuyambira pamenepo, ndinatsogolera polojekiti yomwe inkafika pamasewera ambiri (izi zinali za 2008-ish, zomwe zinapangitsa kuti pakhale nthawi), kuphatikizapo mpira, squash, kusambira, volleyball, basketball, ndi hockey. Ndinakhala maola ambiri ndikugwiritsira ntchito mzere wa Ethernet, ndikuyendetsa makamera, ndikudandaula pa zizindikiro za firewire ndi Windows Media Encoder. Ndipo sindingagulitse dzikoli. Tsopano ali ndi Ivy League Digital Network ndi + ESPN-3. Koma ine ndinali kumeneko mu mibadwo yambiri ya miyala.
Maluso omwe ndinapanga ku Yale, pamodzi ndi ma stship , ndi momwe ndinalowa masewera. Pomwe ndinkakambirana nawo masewera a masewerawa ndikudula zokambirana, zofunikira, ndi b-roll, chabwino, ndikhoza kuchita zimenezi pamene ndimagona - ndimakonda kuchita ku koleji! - ndipo mofulumira kwambiri. Kodi tikuphunzira chiyani? Chitani chinachake! Pafupifupi koleji iliyonse ili ndi masewera ena, nyuzipepala yomwe mungathe kulemba, kapena chochitika china choti mudzipereke. Dipatimenti ya masewera a ku College amapanga antchito odziŵa bwino ntchito. Komanso, sizinakhale zosavuta kupanga zokhazokha pazinthu zina zamapulatifomu. Khalani ndi maloto, koma chitani chinachake chokhudza iwo. Palibe chifukwa chosowa chidziwitso kapena luso pamene mwayi ulipo patsogolo panu. Kapena, kwanga, nsanja yopanga mwayi ulipo!
Kodi mudagwira ntchito ziti kale ndi Anaheim Ducks ndi Arizona Coyotes? Ndi luso liti limene munapindula ndi ntchito zomwe zikuthandizani pa ntchito yanu?
Ndi mabakha, gawo langa linali Social Media Producer. Ndinakulira kumeneko ndi mafilimu ndi masewera (ndi webusaiti ndi ma pulogalamu, komanso), kuchokera ku Facebook ndi Twitter ku Instagram ndi Google Plus, ndi chirichonse chiri pakati (osati Snapchat). Sindinaphunzirepo zambiri zokhudza momwe masewera a masewera amagwirira ntchito komanso maubwenzi a anthu mu masewera olimbitsa thupi amapangidwa komanso akuwonetsedweratu komanso ndizinthu zonse zokhudzana ndi gulu la masewera. Monga momwe chikhalidwe cha anthu onse chinakhudzidwa kwambiri ndi dipatimenti iliyonse, ndinagwira ntchito ndi dipatimenti iliyonse, ndikuzindikira kuti tinali ndi mphamvu zowonjezera ndikukweza zonse zomwe tinali kuchita. Ndinaphunziranso tani yokhudzana ndi chikoka. Uwu unali m'badwo wa chidziwitso, pamene malingaliro ophweka angakhoze kuchotsa. Zinali zokondweretsa kwambiri.
Ndi Coyotes, Ndinali Mtsogoleri wa Social Media Marketing, ndikuchotsa mbali yowonjezera kuchokera ku chilengedwe ndi kulipira zambiri ndi zokhutira ndi makina. Kuchokera kuntchito ndi gulu la malonda, kulankhulana ndi PR pamaganizo ndi kufunika kwa mtundu ndi mawu, kugwira ntchito ndi malonda a malonda pa kupoti, kuchitapo kanthu, ndi kuyika katundu wa chitukuko. Ndipo, eya, kukwaniritsa ena a sukulu yakale 3 Facebook posts / mwezi mtundu wa machitidwe. u
Timagwiritsanso ntchito masewera olimbitsa thupi ndi makonzedwe a zolinga zonse zomwe zimagwirizanitsa ndi malonda, komanso kugwira ntchito ndi chiyanjano cha chikhalidwe komanso chitukuko cha ojambula poyendetsa bwino mafilimu awo, pamene tikuchikulitsa. Ndithudi ndi zabwino kuti mudziwe za kuyendetsa tsiku ndi tsiku ntchito yamagulu a masewera. Zinali zofunikira kuona zomwe zikupita kukonzekera malonda ndi malonda ndi maitanidwe, kupereka ndalama ndi kugulitsa malonda, zovuta za malonda ndi malonda a tikiti komanso zomwe zimapanga malonda othandizira ogulitsa komanso kulengeza. Ndinayesetsa kudya chakudya chamadzulo pamodzi ndi anthu ambiri (Chipotle, BBQ, Yard House, ndi Which Wich), kutenga ubongo wawo za udindo wawo ndi dipatimenti yawo, malo awo opweteka komanso kupambana kwawo kuthandiza ndi kukulitsa zokolola zawo.
Kumvetsetsa kwanga kozama kumapindula pa maudindowa, ndikumva bwino ndi pamwamba pazitsulo, kuli kofunika pa udindo wanga wamakono ndi Hopscotch. Ndikhoza kuthandiza makasitomala pa zolinga zawo zamalonda ndikugwiritsira ntchito nsanja ya Hopscotch kuti iwononge zolingazi, ndikukwaniritsa khama lawo pazitsulo zina. Ndinakhalanso wophunzira wa danga komanso membala wothandizira komanso wothandizira masewera amalonda ndi masewera a masewera panthawi ino. Ubale umene ndapanga, zokambirana zomwe ndaphunzira, maphunziro omwe ndaphunzira ... izi zikupitirizabe kukhala zofunika kwambiri pa zonse zomwe ndikuchita.
Kodi ndi uphungu wanji umene muli nawo kwa ophunzira a ku koleji akuyang'ana kugwira ntchito makamaka pa masewera ndi ma TV? Ndipo mu makampani a masewera ambiri?
Ganizirani pa luso ndi zochitika zomwe mukufunikira kukwaniritsa zolinga zomwe muli nazo ndikukhala ndi maudindo omwe mumafuna. Yang'anirani zolemba za ntchito ndi kufufuza luso lanu ndi luso kuti mupeze mipata kuti mudzaze maphunziro (zochuluka zowonjezera pa intaneti) ndi kufunafuna mipata kuti mudziwe zambiri, kaya mwaufulu, ntchito za sukulu, masukulu, ndi zina zotero.
Khalani nawo mbali. Pezani njira iliyonse yopezeramo mwayi - pangani ntchito ndi dera lanu la masewera, imelo kapena kuyitanitsa ma TV, malo owonetsera mafilimu, nyuzipepala, magulu a masewera. Khalani okhudzidwa ndipo, poipitsitsa, mumapanga maubwenzi ochuluka ndikukhala ndi zokambirana zambiri panjira. Mudzaphunzira zambiri, nanunso.
Potsiriza, khalani wophunzira wa malonda. Pewani nzeru iliyonse, phunzirani momwe mungathere, phunzirani zomwe zikubwera ndi kubwera, mvetserani zomwe zikuchitika ndi malonda ndi zomwe magulu ndi malonda akuchita mu danga. Dziwani bwino komwe makampani ndi kumene zikupita.
Zikomo kwa Neil Horowitz podziwa nthawi yogawira zomwe zinamuchitikira. Mutha kumutsatira pa Twitter @ njh287.
+++++
Ngati mutasangalala ndi kuyankhulana uku, onetsetsani kuti mwapeza zolemba za mafunso ndi akatswiri ena a zamalonda a masewera.