Zomwe Zili Mkonzekera

Ndondomeko yamakono ndi chikalata chomwe chimakhazikitsa malangizo a kampani kapena ntchito yogwirira ntchito. Kungakhale tsamba limodzi kapena kudzaza binder, malingana ndi kukula ndi zovuta za bizinesi ndi ntchito.

Amayi ambiri angapindule pokhala ndi ndondomeko yawo. Ndondomeko yopanga ndondomeko imathandiza abwana (ndi gulu) kubwerera mmbuyo ndikuyang'ana kumene ali, kumene akufuna, ndi momwe angapitire kumeneko.

Popanda dongosolo, ntchito imakonzedweratu tsiku ndi tsiku koma nthawi zambiri imakhala yopanda cholinga.

Pano pali ndondomeko yowonongeka, yosavuta yomwe mtsogoleri aliyense akhoza kudzaza, kupereka zonse zolinga zamtsogolo komanso zolinga komanso zolinga zamaganizo.

Ngakhale bwana angakwanitse kukwaniritsa template yekha, ndikupatseni njira yowonjezera .

Chiwonetsero cha Masomphenya

Ndemanga ya masomphenya ndi ndondomeko yokhumba za kumene mukufuna kuti pulogalamu yanu ikhale mtsogolo. "Tsogolo" nthawi zambiri limatchulidwa kuti zaka zitatu kapena zisanu zotsatira, koma zingakhale zambiri. Masomphenya ayenera kuyika malangizo onse kwa unit ndi timagulu ndipo ayenera kukhala olimba mtima ndi olimbikitsa. Masomphenya akufotokoza za "chiyani" ndi "chifukwa" pa chilichonse chimene mukuchita.

Nayi chitsanzo cha masomphenya kuchokera ku Zappos: "Tsiku lina, 30 peresenti ya malonda onse ku US adzakhala pa intaneti. Anthu adzagula kuchokera ku kampani ndi ntchito yabwino komanso yosankhidwa bwino.


Zappos.com adzakhala malo ogulitsira pa intaneti. Chiyembekezo chathu ndi chakuti kuika patsogolo pa ntchito kudzatithandiza kuti tipeze makasitomala makasitomala athu, antchito athu, ogulitsa malonda athu, ndi mabanki athu. Tikufuna Zappos.com kudziwika kuti ndi kampani yothandizira yomwe imachitika kugulitsa nsapato, zikwama, ndi chirichonse ndi chirichonse. "

Mfundo ya Utumiki

Pamene masomphenya akufotokoza komwe mukufuna kukhala mtsogolo, ndondomeko yaumishonale ikufotokoza zomwe mukuchita lero.

Nthawi zambiri limalongosola zomwe mumachita, chifukwa ndi ndani, ndi motani. Kuyang'ana pa ntchito yanu tsiku lirilonse kuyenera kukuthandizani kuti mukwaniritse masomphenya anu. Mawu aumishoni angakulitse zosankha zanu, ndi / kapena kuzichepetsa.

Pano pali chitsanzo cha mawu a mission ochokera ku Harley-Davidson: "Timakwaniritsa maloto kudzera mu njinga zamoto, popereka njinga zamoto ndi anthu ambiri mothandizidwa ndi njinga zamoto ndi zinthu zomwe zimagwiritsidwa ntchito m'magulu osankhidwa."

Masomphenya ndi ntchito zitha kuphatikizidwanso pamodzi. Pano pali chitsanzo chochokera ku Company Walt Disney: "Ntchito ya Walt Disney Company ndi imodzi mwa otsogolera otsogolera komanso owonetsa zosangalatsa ndi mauthenga. Pogwiritsira ntchito mawonekedwe athu kuti tisiyanitse zomwe zili, mautumiki, ndi malonda ogulitsa, timayesetsa kukhazikitsa zochitika zosangalatsa zowonetsera, zatsopano, ndi zopindulitsa zomwe zilipo padziko lapansi. "

Tawonani kuti mawu onsewa ndi ofunikira ("kukhala chimodzi mwa ...") ndi kufotokoza zomwe akuchita komanso momwe amachitira.

Zofunika Kwambiri

Mfundo zazikulu zimalongosola zomwe mumakhulupirira ndi makhalidwe anu. Ndizo zomwe mumakhulupirira kuti zidzakuthandizani kukwaniritsa masomphenya anu ndi ntchito.

Pano pali chitsanzo cha makhalidwe abwino ochokera ku Coca-Cola Company:

Utsogoleri: Kukhala olimba kuti apange tsogolo labwino

Kuyanjana: Gwiritsani ntchito magulu anzeru

Kukhulupirika: Khalani weniweni

Kuyankhapo: Ngati izo ziyenera, ziri kwa ine

Chisoni: Kudzipereka mumtima ndi m'maganizo

Kusiyanasiyana: Monga kuphatikizapo malonda athu

Makhalidwe: Zimene timachita, timachita bwino

SWOT Analysis

SWOT imaimira mphamvu, zofooka, mwayi, ndi zoopseza. Kufufuza kwa SWOT kumatanthauzira komwe mukuli tsopano ndipo kumapereka malingaliro pa zomwe muyenera kuziganizira.

Zolinga Zakale

Zolinga za nthawi yaitali ndizofotokozera zitatu kapena zisanu zomwe zimafoola mlingo pansi pa masomphenyawo ndikufotokoza momwe mukufuna kukwaniritsira masomphenya anu.

Zolinga za Chaka

Cholinga chilichonse cha nthawi yaitali chiyenera kukhala ndi zochepa (zitatu kapena zisanu) chaka chimodzi chomwe chikukwaniritsa zolinga zanu. Cholinga chirichonse chiyenera kukhala ngati "SMART" momwe zingathere: Zenizeni, Zowonongeka, Zomwe Zimatheka, Zenizeni, ndi Nthawi.

Mapulani a Ntchito

Cholinga chirichonse chiyenera kukhala ndi ndondomeko yomwe ikufotokoza momwe cholingacho chidzachitikire. Kuchuluka kwa tsatanetsatane kumadalira kuvuta kwa cholinga.

Dziwani kuti ndondomeko yamakono imayambira pamwambamwamba (masomphenya) ndipo kenako imakhala yeniyeni, nthawi yayitali, ndi yeniyeni. Zonsezi ndi zofunika.

Zanenedwa kuti "Masomphenya opanda dongosolo ndi maloto chabe. Ndondomeko yopanda masomphenya ndi yovuta. Koma masomphenya okhala ndi dongosolo akhoza kusintha dziko. "