Malangizo Okulengeza Othandizira Anu Osapindula Phindu
Ngati muchita nawo malonda ndi malonda a anthu osapindula, mudzadziwa kuti ndalama nthawi zonse zimakhudzidwa. Chofunika kwambiri, mukufuna kuti ndalama zonse zoperekedwa ndikuthandizani, ndipo ROI yayikulu ndiyo njira yokhayo yowonetsetsera kuti ndalamazo zimagwiritsidwa ntchito mwanzeru. Kotero, kodi mumapangitsa bwanji anthu kuti apereke zopereka, ndi kukweza ndalama, popanda kuwombera bajeti? Nawa malingaliro asanu ndi awiri kuti muyambe.
1. Funsani Akatswiri Atsopano Kupereka Ntchito Zawo, kapena Ntchito pa Zomwe Zachepetsa
Pafupifupi bungwe lirilonse la ad ad, PR consultant, ndi freelancer adzakhala ndi phindu lapadera lothandizira ntchito yothandizira, komanso yopanda phindu.
Tsopano, izo zikhozabe kuzichotsa iwo kunja kwa liwu lanu lachuma, ngakhale ziri 50 peresenti. Ngati mukuyenera kukhala ndi katswiriyo, kaya ndi wolemba mabuku, wotsogolera luso, wopanga zinthu, wofalitsa, kapena katswiri wina aliyense, khalani pansi nawo ndi kukambirana momasuka. Auzeni zomwe mukufuna, zomwe mungakwanitse (kapena sangathe), ndi zomwe mungapatse m'malo mwa ndalama. Mwachitsanzo, anthu ena amapereka thandizo lawo kwaulere pogwiritsa ntchito ntchito ina yaikulu pazochitika zawo. Ena adzachita kuntaneti, kapena kuwonjezera pa luso lawo. Phunziro lalikulu apa ndi izi; ngati simukufunsa, simudziwa.
2. Tengani Phindu la pulogalamu ya Google Ad Grants
Ngati muli ndi chifukwa choyenera, mukhoza kupeza ndalama zambiri zomwe mungagwiritse ntchito pa Google Adwords. Zapangidwa kuti zithandize zopanda phindu kukulira, ndi kupempha zopereka, pulogalamu ya Ad Grants ikhoza kukhazikitsa ndalama zanu zopanda phindu ndi $ 10,000 ku Google AdWords kulengeza mwezi uliwonse.
Ndi $ 120,000 pachaka pakugulitsa, popanda mtengo uliwonse kwa inu. Inde, sizongokhala zosavuta monga kudzaza mawonekedwe ndi kulandira maofesi aulere. Mukuyenera kudutsa mayeso oyenerera. Onani ngati mungapeze phindu lopindulitsa podutsa pano. Koma lamulo lofulumira la chimphindi ndi ichi; mufunika kukhala ndi chikhalidwe chovomerezeka, kuvomereza ndi kuvomereza zovomerezeka za Google Grant, ndi kukhala ndi malo ogwira ntchito osadziwika.
3. Pangani Chinachake chomwe chiri ndi Great Shareability
Mawu akuti "tizilombo" amatumiziridwa nkhanza kwambiri pakulengeza masiku ano. Ndipo wina akamapempha kanema ya virale, zomwe akunena zenizeni ndizo "zinditengera ine mamiliyoni ambiri kuti ndiwononge ndalama zambiri." Ndi mafakitale ambiri, ndizovuta. Koma zikafika pa zopanda phindu, pali chizoloŵezi chachibadwa cha anthu kufuna kugawa zomwe akuwona. Iwo amadziwa kuti iwo akuthandiza chifukwa chabwino. Koma, iwo sangagawane chinachake chokhumudwitsa kapena chosayenera. Choncho, ganizirani za nkhani zomwe munganene kuti zogwirizana ndi anthu pamtima. Chinachake chowona, mwinamwake chozikidwa pa nkhani yeniyeni, ndi kukhala ndi makhalidwe abwino kwambiri. Pano pali chitsanzo chabwino.
4. Pezani Kapepala kakuti "Donate Now" Kuwonjezera pa Tsamba la Facebook
Nthawi iliyonse yomwe mungapeze chinachake kuti muvomereze zopanda phindu zanu, ndikupempha ndalama, muyenera kulumphira. Bulu la "Donate Now" pa Facebook ndi njira yabwino yochitira zonsezi, ndipo zimatengera khama kwambiri pa mbali yanu. Gawo lanu la tsamba la Facebook liyenera kukhazikitsidwa ku "Non-Profit Organization" kuti phindu limeneli ligwire ntchito. Muyeneranso kuchita zinthu zingapo kuti muwonekere, zomwe ziri zowonetsedwa pano pa tsamba la Business Business.
5. Kufalitsa Mawu kudzera M'zochitika ndi Zogwirizana
Mwina simungakhale ndi ndalama zothandizira pulojekiti yeniyeni, kapena pulojekiti imene imakhala mu dera lapadera.
Koma, mungagwiritse ntchito chifukwa chanu popanga zochitika zina ndikuyankhula zokhazikika zomwe ndizochuma kwambiri, ndikuchita ntchito yabwino yofalitsa mawu. Kodi mungalankhule pa sukulu kapena bizinesi ponena za ntchito yomwe mumachita, ndipo ndifunika bwanji? Ngati ndi choncho, pangani wina kuti aziwonetseni ndi kuziyika pa intaneti. Mungagwiritse ntchito kuti muyankhule pamwambo wa TedX wamba. Ali ndi ambiri kuzungulira dziko, koma muyenera kukhala ndi nkhani yabwino kuti muwauze. Mukhozanso kutenga chochitika chothandizira chomwe chili ndi zinthu zabwino, ndikuyitanitsa zitukuko zamakono kuti zitsike ndi kukufunsani. Mwinamwake ndiyesa kusokoneza mbiri yanu kuti mutenge ndalama zanu zopanda phindu. Kapena zikhoza kukhala zophunzitsa kuti malo osungirako uthenga angakonde kuwauza omvera awo.
Pezani nzeru pa momwe mumadzilimbikitsira nokha, ndipo mukhoza kuona ndalama zazing'ono zachuma zimabweretsanso kubwerera kwakukulu.