Nsonga Zina za Pet Retailers
Chifukwa cha kuchulukitsidwa kwa intaneti, malo ogulitsira pa intaneti m'masitolo akuluakulu a pa Intaneti, makamaka, akuyandikira.
Pano pali chifukwa, ndipo zina zambiri kwa ogulitsa ogulitsa zakudya zomwe akuganiza kuti azigwiritsa ntchito malo ogulitsira ziweto pamtunda.
Zomwe zimapezeka m'masitolo a pa intaneti
Panopa pali malo ambiri otchuka omwe amagulitsidwa pa intaneti monga:
- Dog.com
- Madokotala. Foster & Smith
- Zosungirako Zanyama Zokha
- Petfooddirect.com
- Petflow, ndi ena ambiri
Komanso, bokosi lalikulu lomwe limakhalabe ndi ntchito zamatabwa komanso zamatabwa, monga Petco ndi PetSmart, ali ndi malo ogulitsa kwambiri pa Intaneti.
Komanso, malonda ogulitsa monga Amazon.com tsopano akupereka kusankha zamakono zamagetsi.
Ngakhale malo osungirako akale a njerwa ndi matope sakupita kulikonse, posachedwa, pali ubwino wodalirika ku eCommerce ntchito.
Tinayankhula ndi Gordon Magee, Internet Marketing ndi Media Manager kwa Drs. Foster & Smith ndi Shannon Stamper, Wopanga Zamalonda ndi Wothandizira Amagulu a Atumiki a PSCPets kuti atsike pansi.
Choyamba, apa pali maziko ena pa makampani awa.
Standard Gold mu Online Zakudya Zakudya
Madokotala. Foster & Smith adayamba ngati kalatayi mu 1983, pansi pa zovuta kwambiri. Rhinelander, Wis., Reter Foster ndi Marty Smith anali ogwira ntchito muzipatala zakutchire pamene Foster - yemwe anamwalira mu 1987 - anapezeka ndi ALS (matenda a Lou Gehrig).
"Iye anayamba kulemba ndondomeko kuti ateteze dzanja lake mu zinthu," adatero Magee. "Iyo inali ndi olembetsa angapo.
Mtengowu pomalizira pake wawonjezeredwa. "
Pambuyo pake, mchimwene wa Rory, Dr Race Foster, adagwirizana ndi timuyi ndipo adayambanso kupanga kabuku ka mankhwala ogulitsa mankhwala omwe anali ndi nkhani zophunzitsa. "Iwo anapita kukalemba makonzedwe ndipo anauzidwa kuti akuphatikizapo zilembo zambiri mumabuku," adatero Magee.
"Koma iwo sananyalanyaze zimenezo chifukwa ankafuna kuphunzitsa anthu. Iwo adalenga chinthu. "
Kampaniyo inasankha kukhazikitsa pa intaneti mankhwala (omwe tsopano akuvomerezedwa ndi malo owona za zinyama-Verified Internet Pharmacy Practice Sites ndi PCAB Pharmacy Compounding Accreditation Board) ndi sitolo mu 1993 pamene eCommerce anali akhanda. Madokotala. Foster & Smith tsopano ndi kampani yaikulu kwambiri ku US, ndi imodzi mwa zazikulu padziko lonse, yopereka mankhwala pafupifupi 16,000 ndi mawebusaiti atatu apakati. Kuwonjezera pa madokotala. Foster & Smith, pali PetEducation.com ndi LiveAquaria.com, malo oyambirira oyendetsa nyanja yamadzi m'nyanja.
Mwana watsopano pa malo osungirako nyama
PSCPets ndi magawano a Vets Plus, Inc., wofufuza wotsogolera, ndi wopanga zakudya zamagulu, ndi zaka pafupifupi 20 mu bizinesi. Kampani yake ya makolo ndi ProbioticSmart.com, banja la mawebusaiti omwe amagwiritsa ntchito mankhwala ndi zakudya zabwino kwa ziweto komanso anthu.
"Tinayamba chigawo cha eCommerce mu 2009," adatero Stamper. "Ife tayamba kuyambitsa malowa."
Kuwonjezera pa kunyamula zawo zokha, makamaka mankhwala opatsirana pogwiritsa ntchito mavitamini (makamaka agalu, amphaka, nyama zing'onozing'ono, mahatchi, ndi mbalame), kampaniyo imagulitsanso malonda a kampani, omwe ambiri amapezeka m'masitolo a njerwa ndi matope.
Izi zimaphatikizapo zinthu monga Spring Naturals zakudya zapakudya ndi zida za Furminator zokonza ziweto.
Chifukwa cha malonda ake omveka bwino ndi malonda ogulitsa malonda ndi chitsanzo cha bizinesi, kampaniyo yakula mofulumira kuyambira pakuyambika kwake.
"Chaka cha 2009 chinali pang'onopang'ono chifukwa tinkaika patsogolo pazithunzithunzi za malo, nsanja, ndi ntchito," adatero Stamper. "Tinapanga ndalama zokwana $ 20,000 chaka chomwecho. Mu 2011, inali $ 2.2 miliyoni. "
N'chifukwa chiyani malo ogulitsira pa intaneti ali otchuka kwambiri
Onse Stamper ndi Magee adavomereza kuti kungoyenda bwino ndikuthamanga kwakukulu. Mosiyana ndi malo osungirako njerwa ndi matope omwe amatseguka panthawi yochepa, intaneti imalola anthu kugula maola 24 pa tsiku kuchokera ku chitonthozo cha nyumba zawo. Angathandizenso kuti azifufuza kafukufuku.
"Anthu amatha kufanana ndi sitolo," adatero Magee. "Zaka zapitazo, iwe umayenera kuyendetsa kwinakwake kukachita izi.
Tsopano, mungathe kuchita izi ndi kudula kwa mbewa. Ndipo mungathe kuchita panthawi yanu, osati pamene sitolo imatseguka. "
"Anthu ena safuna kwenikweni kuyanjana kwa anthu," Stamper added. "Kupita ku sitolo ya njerwa ndi matope kungakhale kovuta kwa anthu ena. Anthu amakhalanso okonda kuti katunduyo amaperekedwa pakhomo pawo. "
Kodi n'chiyani chimapangitsa kuti malo ogulitsa apamtunduwa apindule?
Anthu awa anavomera kuti khalidwe ndilo chofunikira chachikulu, mwazinthu zonse zogulitsa ndi makasitomala .
"Madokotala. Foster & Smith wakhala ali ndi 100 peresenti yokhutiritsa chitsimikizo kuyambira pachiyambi, chomwe tikudziwika nacho, "adatero Magee.
"Tili ndi ntchito ya makasitomala mnyumba; sitimatulutsira izi ku nyumba yaikulu, "Stamper yavumbulutsidwa. "Timagwiritsanso ntchito posungirako katundu, choncho kusintha kwathu kuti tipeze malamulo athu kwa makasitomala mofulumira."
Chinthu china chofunika pa masitolo onsewa ndikuti ali ndi nsanja zosavuta kugwiritsa ntchito.
Pafupi ndi malo ogulitsa apamsika pa intaneti
Stamper adanena kuti kampani yake idalira zamakhalidwe, zachikhalidwe zamakono (zamakono zamakono)
- Zogulitsa zamanema
- Kupita kuwonetsero kazing'ono zamalonda
- Kupereka kubwerera kumudzi .
"Timayanjananso ndi mabungwe opulumutsa anthu kuti azitenga zochitika," iye adatero.
Zopindulitsa zina ku malo osungirako nyama
Kuwonjezera pa ubwino wopindulitsa kwa makasitomala, ndani angagule pa 2 amamitambo awo, pali madalitso ambiri kwa wogulitsa:
- Mosiyana ndi machitidwe a njerwa ndi matope, izi sizikutanthauza kukhala ndi sitolo
- Simukusowa antchito ambiri kuti achite izi, mwina kuti asayambe
- Mutha kufika kwa makasitomala kudziko lonse lapansi kapena dziko lonse lapansi
Kuwonjezera apo, muli ndi mwayi wopereka zidziwitso pa nsanja yanu yogulitsira malonda kuti mugwire nawo makasitomala pogwiritsira ntchito zida ngati kukhazikitsa blog pa webusaiti yanu yanu, ndikuthandizira makasitomala kuti alembe zolemba zanu pa webusaitiyi, kupereka zoponi zamakono ndi zina zothandizira zabwino.
Kotero monga mukuonera, malo osungirako ziweto pa intaneti ndi njira zabwino kwambiri zowonjezera ogula. Kuti mudziwe zambiri, chonde onani nkhani yanga yokhudza zamakono ndi zowonjezera zomwe mukufuna, " Online Mapu Malangizo ndi Zida ."